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  1. Sep 4, 2023 · Also read: Ultimate Email Engagement Guide: Examples & Tips. Last Call Email. This giveaway reminder email urges hesitant recipients to take advantage of this fantastic opportunity. Again, explain the whos, hows, and whens of the giveaway and sprinkle it with the good old “the time is running out quickly,” motivating them to act here and now.

    • Prose’s Order-to-Win Email. Although marketers primarily work with giveaways to collect email addresses, that’s not their only use case. Effective giveaways, like Prose’s, can also help turn subscribers into customers, and this email is an excellent example of that.
    • L’Occitane’s No-Purchase-Necessary Email. While Prose’s email aims to nudge on-the-fence prospects to buy, L’Occitane takes this strategy one step further with its giveaway.
    • Vinomofo’s Birthday Giveaway Email. Many e-commerce brands use birthdays, customer anniversaries, and milestones as an excuse to offer small discounts.
    • Charlotte Tilbury’s Loyalty Quiz Email. So far, you’ve seen three giveaway examples that are ridiculously easy to join, with minimum to no effort needed.
  2. Jun 4, 2024 · 3. Vinomofo’s Birthday Giveaway Email. Many e-commerce brands use birthdays, customer anniversaries, and milestones as an excuse to offer small discounts. Vinomofo, on the other hand, goes all-in on its birthday and throws daily giveaways for an entire week.

    • Crate&kids. Crate & Kids’ giveaway newsletter begins with a captivating headline, “You could win a $500 gift card!” designed to grab attention. The subsequent explanation briefly outlines the giveaway details, emphasizing customer participation by sharing their kids’ space.
    • Crocs. Crocs employs a strategic reminder approach in its giveaway communication to subscribers, featuring the compelling headline, “Remember to Join the Giveaway!”
    • Barebones. Barebones’ giveaway email template serves as an outstanding illustration of a travel-focused giveaway, deviating from the conventional product-centric approach typical of an outdoor products company.
    • H&M. H&M’s Father’s Day giveaway exemplifies a well-executed seasonal campaign, strategically aligned with the occasion of gift-giving on this special day.
  3. Jan 29, 2024 · 13. Adidas. Adidas ’ email subject line “Enter our trail running a challenge and find your own summits” is a catchy title with a brief explanation of the giveaway. The headline of the email, “Enter to win a trip to compete in the golden leaf half marathon,” is a long yet descriptive sentence to capture the attention.

  4. Apr 6, 2023 · Giveaway Newsletter Example from Sephora. Among all the giveaway email examples featuring here, this one boasts of being a part of something really big. While all the other companies run just one contest at a time, this prestige omni-retail brand has created a series of sweepstakes under the same theme to grip the attention for 40 days in a row.

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  6. Jan 27, 2023 · Giveaway email #6: Thank you for participating. The giveaway email announcing the winner is a tricky one, as most people will feel disappointed. Even worse, some will get annoyed that they haven’t won anything despite completing all of the promotional actions. As a result, they might even unsubscribe from your list.

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