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Jul 24, 2014 · Here are the seven top reasons of why trademarks are important to your business. 1. Trademarks are an effective communication tool. In a single brand or logo, trademarks can convey...
- Understanding trademarks. To succeed in the business world, you need to send the right message and develop the right image. If people cannot pick your products or services out from the crowd, they might work with another person or company that is easier for them to notice.
- Filing a trademark application. Preparing a trademark application. A complete application includes: the name and mailing address of the applicant. a representation or description, or both, of the trademark.
- Registering a trademark outside Canada. Registering your trademark with the Registrar protects your rights in Canada only. If you wish to market goods or services in other countries, you should think about getting trademark registration(s) there as well.
- Expungement of a trademark registration. When someone registers a trademark, they gain a very valuable right. However, they can lose that right (expungement, or removal, from the Register of Trademarks) unless they carry out specific responsibilities.
Jan 18, 2023 · What is a trademark? A trademark is a symbol, word or group of words that a company or product has legally registered or that it has become known for through use.
Sep 23, 2020 · Registering trademarks helps set up a business for success. Why is it necessary to register a trademark? What is it about trademarks that make these protections so valuable for businesses?
Your brand tells them what they can expect from your goods and services and sets you apart from competitors. Trademarks are valuable intellectual property (IP) assets that can protect your brand. Find out what trademarks are and how to make strategic use of them.
Mar 26, 2022 · According to the U.S. Patent and Trademark Office, a trademark is “a word, phrase, symbol or design that identifies your goods and services” and distinguishes your brand from competitors.
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It is important because over time, a trademark comes to stand not only for the actual goods or services you sell, but also for your reputation and your brand. Your brand tells your customers what they can expect from your goods or services; it sets you apart from your competitors.
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