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- In February 2021, the department launched its award-winning human trafficking public awareness campaign. The national campaign informs Canadians and foreign nationals living in Canada, of the signs of both forced labour and sexual exploitation. It targets youth and young adults aged 16-25 years, including Indigenous women and girls.
www.canada.ca/en/public-safety-canada/news/2022/03/progress-and-achievements-combatting-human-trafficking.htmlProgress and Achievements: Combatting Human Trafficking - Canada
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Mar 5, 2021 · The campaign aims to raise awareness among Canadian youth and parents of the misperceptions of human trafficking, and increase understanding of its warning signs and how to report suspected cases to the appropriate authorities.
- Public Safety Canada
May 23, 2024 · In early 2021, Public Safety Canada launched a national campaign (“It’s not what it seems”) to raise awareness of the prevalence of human trafficking in Canada, informing the public of common misunderstandings on the crime, and how to safely report suspected cases.
The advertising targeted Canadian youth, parents, and the general public with the aim of increasing awareness of human trafficking, addressing public misconceptions of the crime, and creating awareness of the warning signs and ways to report suspected incidences.
Human Trafficking Public Awareness Campaign Research Public Safety and Emergency Preparedness Canada 2 audiences: male youth 16-19 years old; female youth 16-19 years old; male young adults 20-25 years old; and female young adults 20-25 years old. In addition, two groups were conducted with Indigenous
Canadians feel that human trafficking is not a serious problem in their own local community. • Most Canadians feel that only a minority of young people in Canada are at serious risk of being victims of human trafficking. • Half of Canadian parents are at least somewhat concerned their own child could be a victim of human trafficking.
The Joy Smith Foundation is Canada's leading authority on human trafficking prevention, intervention and support for survivors of this horrific crime. Our goal is simple: to end human trafficking in Canada. Education and awareness leads to understanding.
In September 2019, the Government of Canada announced the National Strategy to Combat Human Trafficking, which included the development of a five-year national human trafficking public awareness campaign aimed at Canadian youth and young adults aged 16-25 and parents.
