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Metaphor is pervasive in everyday communication. It is known to help people understand complex topics, communicate efficiently, and influence others. In this paper, we provide a review of the literature on the utility of metaphor, describing key findings and controversies while underscoring recent experimental and theoretical advances.
At the heart of these claims is the idea that metaphors both reflect underlying conceptual structures and processes and shape how people think. Studying metaphor can there-fore lead to a better understanding of the relationship between language and thought (Gibbs, 1994; Lakoff & Johnson, 1980, 1999).
May 9, 2019 · Abstract. Metaphor is pervasive in everyday communication. It is. known to help people understand complex topics, com-. municate efficiently, and influence others. In this. paper, we provide a ...
Abstract. Metaphor is pervasive in everyday communication. It is known to help people understand complex topics, communicate efficiently, and influence others. In this paper, we provide a review of the literature on the utility of metaphor, describing key findings and controversies while underscoring recent experimental and theoretical advances.
For example, reading a conventional metaphor like “Crime has become an epidemic that can't be cured” facilitates the processing of a source‐domain‐related novel metaphor like “No treatment is strong enough to stop it” but not a meaning‐matched, source‐domain‐unrelated novel metaphor like “No cage is strong enough to contain it” (Thibodeau & Durgin, 2008; see also Gentner ...
- Stephen Flusberg, Teenie Matlock
May 1, 2019 · The results show that the affective coherence of the metaphor's vehicle and topic plays a crucial role in participants' reasoning style, leading to global heuristic vs. local analytical interpretive processes in the interplay of the metaphorical and the affectsive framing effects. Expand. 7. PDF.
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2.1. Conceptual Metaphor. In “Metaphors we live by”, Lakoff and Johnson present their theory stating that metaphors influence our thinking and actions, and that our conceptual system is metaphorical in nature. They support the theory with concepts such as ARGUMENT IS WAR (e.g., “Your claims are indefensible. ”, “He attacked every weak ...
