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1. www.ft.com › content › 27862c0b-c1a6-4bb0-8c6f-f59aUK Christmas advertising attracts record spending but brands ...

   www.ft.com › content › 27862c0b-c1a6-4bb0-8c6f-f59a

   2 hours ago · In the annual battle for the hearts and wallets of British consumers this Christmas one winner has already emerged: the advertising market. Advertisers are set to spend a record £10.5bn in the UK ...

2. uk.themedialeader.com › online-display-set-toOnline display set to drive record £10.5bn in Christmas adspend

   uk.themedialeader.com › online-display-set-to

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   2 hours ago · Boots' 2024 Christmas ad features Bridgerton star Adjoa Andoh as Mrs Claus Christmas adspend is expected to surpass £10bn this year, driven by a surge in online display and social media spend. According to forecasts from the Advertising Association (AA) and Warc, adspend is expected to reach a record £10.5bn in Q4, up 7.8% on the same period in 2023.

3. adassoc.org.uk › credos › uk-ad-spend-to-exceed-29bnUK ad spend to exceed £29bn this year with increased recovery ...

   adassoc.org.uk › credos › uk-ad-spend-to-exceed-29bn

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   Oct 28, 2021 · Record £7.9bn ad spend forecast for Christmas period, almost £1bn more than 2020. The latest Advertising Association/WARC Expenditure Report forecasts UK ad spend will grow by 24.8% this year to reach a total of £29.3bn. This latest report surpasses July’s projection (+18.2%) by 6.6 percentage points, making this the largest annual rise on ...

4. www.marketing-beat.co.uk › 2023/11/10 › christmasUK Christmas advertising spend to reach record £9.5 billion

   www.marketing-beat.co.uk › 2023/11/10 › christmas

   Nov 10, 2023 · A record £9.5 billion is set to be spent on advertising this Christmas season, representing an almost 4.8% increase from last year’s £9 billion spend. BVOD leads the way with a 20.2% increase, according to the research by the Advertising Association, whilst OOH advertising and online display advertising showed 10.3% growth and 9.1% growth ...

5. www.statista.com › christmas-advertising-in-the-ukChristmas advertising in the United Kingdom - statistics & facts

   www.statista.com › christmas-advertising-in-the-uk

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   Mar 11, 2024 · Christmas season ad spending UK 2022-2023. ... Year-over-year monthly change in advertising spending in the U.S. 2023-2024. ... Average spending forecast on Christmas gifts Australia 2023, by ...

6. www.retailgazette.co.uk › blog › 2021UK brands set to spend an extra £1bn on Christmas advertising ...

   www.retailgazette.co.uk › blog › 2021

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   Oct 29, 2021 · Advertisers are expected to spend almost £1 billion more marketing their products this Christmas compared to 2020, after last season was dampened by Covid-19. UK companies are forecast to spend a ...

7. People also ask

   What is the UK ad spend forecast for Christmas?

   • Record £7.9bn ad spend forecast for Christmas period, almost £1bn more than 2020. The latest Advertising Association/WARC Expenditure Report forecasts UK ad spend will grow by 24.8% this year to reach a total of £29.3bn. This latest report surpasses July’s projection (+18.2%) by 6.6 percentage points, making this the largest annual rise on record.

   UK ad spend to exceed £29bn this year with increased recovery

   adassoc.org.uk/credos/uk-ad-spend-to-exceed-29bn-this-year-with-increased-recovery-predictions/

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   How much money will TV advertising spend this Christmas?

   • Spend on television ads is forecast to increase by 9% to £1.56bn – the fastest annual rate of growth in TV advertising spend since 2010 Advertisers are expected to spend almost £1 billion more marketing their products this Christmas compared to 2020, after last season was dampened by Covid-19.

   UK brands set to spend an extra £1bn on Christmas advertising this year

   www.retailgazette.co.uk/blog/2021/10/uk-advertisers-set-to-spend-an-extra-1bn-on-christmas-advertising-this-year/

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   How much will Advertisers spend this Christmas compared to 2020?

   • Advertisers are expected to spend almost £1 billion more marketing their products this Christmas compared to 2020, after last season was dampened by Covid-19. UK companies are forecast to spend a record £7.9 billion on advertising during the critical “golden quarter” to Christmas, retailers’ most lucrative three-month sales period.

   UK brands set to spend an extra £1bn on Christmas advertising this year

   www.retailgazette.co.uk/blog/2021/10/uk-advertisers-set-to-spend-an-extra-1bn-on-christmas-advertising-this-year/

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   How much do UK companies spend on advertising?

   • UK companies are forecast to spend a record £7.9 billion on advertising during the critical “golden quarter” to Christmas, retailers’ most lucrative three-month sales period. That is the highest quarterly ad spend ever recorded by the Advertising Association and the research firm Warc since figures began being compiled in 1982.

   UK brands set to spend an extra £1bn on Christmas advertising this year

   www.retailgazette.co.uk/blog/2021/10/uk-advertisers-set-to-spend-an-extra-1bn-on-christmas-advertising-this-year/

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   How much do UK consumers spend this Christmas?

   • The survey of 9,169 consumers across 10 European countries found that the UK’s consumers expect to spend 42 per cent more than the European average (£400). The UK is the highest spending market in Europe ahead of Spain (£526) and Austria (£475). UK consumers intend to spend an average £567 each this Christmas, one per cent more than 2017.

   Reference

   www2.deloitte.com/uk/en/pages/consumer-business/articles/deloitte-christmas-survey-2018.html

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   How much money is spent on TV ads a year?

   • Spend on television ads is forecast to increase by 9 per cent to £1.56 billion – the fastest annual rate of growth in TV advertising spend since 2010. Last year, retailers slashed spending on advertising and toned down their ad campaigns in response to the pandemic, but this year marks the return of the big-budget broadcast extravaganza.

   UK brands set to spend an extra £1bn on Christmas advertising this year

   www.retailgazette.co.uk/blog/2021/10/uk-advertisers-set-to-spend-an-extra-1bn-on-christmas-advertising-this-year/

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8. www.statista.com › christmas-ad-spending-ukUK: Christmas ad spending 2023 - Statista

   www.statista.com › christmas-ad-spending-uk

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   Mar 22, 2024 · Mar 22, 2024. Advertisers in the United Kingdom were forecast to spend 9.5 billion British pounds during the Christmas season of 2023, corresponding with the fourth quarter of the year. This ...