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related to: what makes lululemon unique and healthyBreathable, Sweat-Wicking, Versatile—Guaranteed. Discover lululemon® Clothing Today. The Latest In Clothing And Accessories. Available In A Variety Of Styles, Sizes & Colours.
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Our Unique Proposition. lululemon is a leading brand for people around the world who want to live a healthy and active lifestyle. Our strengths are driving our global growth and guest loyalty: From the moment we opened our first store in 1998, we have differentiated our brand with fashionable, functional product and distinctive experiences that ...
- Overview
- I’m not working out RN … but I could FRFR
- Functional, fashionable, comfortable shapewear
- Lululemon made too much (and not enough)
- The verdict
Is this high-end athletic and athleisure apparel brand giving the quality we need, or is it a “lemon” indeed?
From the Adidas tracksuit made famous in 70s and 80s hip-hop (and then made eternal in Russian tough-guy fashion) to the decidedly deprecated velour jumpsuits from the 90s R&B era, there’s been stylistic intrigue around athletic-looking items that are really an aesthetic in their own right.
The term “athleisure” first made an appearance in 1979 but it officially was drafted around 2000 when a Canadian man had a “come-to-Jesus” moment in a yoga studio while rehabbing a back injury. Chip Wilson was wowed by the comfort of yoga pants and how great he thought he (and others) looked in them. He took the fascination fiscal and founded Lululemon.
The point of athleisure isn’t that you’re always heading to or from a workout — but that you look like you could be.
Lululemon. Fabletics. Athleta. The idea of athleisure brands is taking the comfort and calm of yoga (plus the cellulite-smoothing, ultra-concentrated microfiber, stretch, and compression of athletic gear) to the streets.
But what makes Lululemon better than the newer brands on the market? Let’s look at some comparables.
Yes, it has been said that Lululemon is in the business of making too much of their high-end activewear — and we were here for it. Though many Healthline experts swear by the brand, they let me — the lone, dubious Lululemon hold-out of the bunch — test the shopping experience and a few items from the line itself.
Here’s what I thought:
The price points of $98 for leggings, $68 for a tank top, and $128 for joggers were outside of my range. But if the fabrics can stand the test of stains in time, and the maker promises they’ll mend for free and accept trade-ins, then over the years, this may very well be a sound and timeless investment in style and quality.
Lululemon’s gross margin widened as the brand rarely has sales on their merchandise. The Lululemon faithful once again happily shelled out $98 or more for a pair of leggings. With a massive global retail footprint and a resurgence in its brand image, Lululemon may hate the term “athleisure”, but it is the absolute leader in that category.
Apr 21, 2024 · Asia has been a bright spot, with 2019 sales surging over 70%. Lululemon was early to recognize the potential of the Chinese market, opening its first store there in 2014. The region‘s booming middle class and interest in healthy living make it a natural fit for Lululemon‘s premium athleisure. Men‘s apparel also remains a big opportunity.
Dec 6, 2021 · The vision was always far greater than apparel: lululemon sought to create a hub for community, mindfulness, and healthy living. Affectionately called “Lulu” by its cult following, the brand creates a uniquely communal experience in stores across the world, offering passion, support, knowledge, and a special shopping experience for their customers.
Feb 1, 2021 · VANCOUVER, British Columbia -- (BUSINESS WIRE)-- lululemon athletica inc. (NASDAQ:LULU) today released its first-ever Global Wellbeing Report, advancing the Company’s commitment to advocate for wellbeing—enabling holistic wellbeing through movement, mindfulness, and connection. The 10-country study 1 benchmarks the state of wellbeing with ...
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Mar 21, 2015 · Taken as a whole, this kind of imagery tells me that the women in the photos live active, healthy lives that are full of fun and beauty. The mood is carefree, buoyant, and youthful. Instead of just showing a woman doing something active, lululemon does an excellent job of contextualizing fitness into a lifestyle that goes beyond their clothes.
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related to: what makes lululemon unique and healthyBreathable, Sweat-Wicking, Versatile—Guaranteed. Discover lululemon® Clothing Today. The Latest In Clothing And Accessories. Available In A Variety Of Styles, Sizes & Colours.
1500 Polaris Parkway, Columbus, OH · Directions · (614) 846-2151Styles:
Best Sellers: