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  1. Try these steps: Keep your color scheme clean and consistent. Include recognizable images. Use minimal, concise and impactful text. Pin significant posts: If you have major news or an announcement, pin it to the top of your Page. Anyone that visits will see it first. It can encourage engagement or inform customers of upcoming changes or events.

  2. Sep 18, 2024 · DO use video to get your audience’s attentionvideos are more likely to be shared than any other post type, and Facebook users watch live videos three times longer than prerecorded videos. DO try boosting your Facebook posts .

    • Shoot for high visual quality. While you don’t need expensive equipment to make great Facebook video content, you do want to make sure your visual quality is high.
    • Check-in with your audio. In addition to your visuals, you’ll want to make sure your audio is crisp and clear. Try to minimize background noise and interference as much as possible.
    • Include captions in your videos for accessibility. Accessibility is more important than ever. You want as many viewers as possible to stick around and watch, but if your content isn’t accessible, they’re more likely to move on.
    • Make sure your videos are actually videos. Facebook shares its best practices when it comes to video creation and uploading. The platform specifically asks that users provide a “true video experience” to their audiences.
  3. Aug 23, 2018 · Give viewers a true video experience, not a slideshow. Minimize still images and focus on content that takes best advantage of video's capacity for capturing movement and motion. Shoot and encode to optimize quality.

    • Best Facebook Video and Audio Formats
    • Best Facebook Video Aspect Ratios
    • Upload Tips For The Best Result
    • Optimize Video Quality
    • Use Captions and Subtitles
    • Analyze Performance
    • Wrapping Up

    For the best Facebook video experience in 2024, stick with MP4 or MOV formats. They’re versatile and work great across social media platforms like Instagram. If you’re using editing software like Adobe Premiere Pro or Final Cut Pro, it’s best to export in these formats. For audio, go with AAC at 128kbps or higher instead of MP3 for better sound qua...

    Aspect ratios might sound technical, but they’re just about how your video fits on the screen. In simple terms, it’s your video’s “horizontal: vertical” dimensions. On Facebook, most videos are either landscape or portrait. Landscape videos are wider than they are tall and use a 16:9 aspect ratio (1280×720 pixels). On the other hand, portrait video...

    Video Length:Aim for videos under 240 minutes. While Facebook supports longer videos, shorter content often performs better. File Size: Keep your video file size under 4GB to ensure smooth uploading and playback. Thumbnails:Use custom thumbnails with a resolution of 1280×720 pixels. A compelling thumbnail can significantly increase your video’s cli...

    To ensure your Facebook videos look sharp, start with a stable and fast internet connection; aim for an upload speed of at least 5 Mbps. It’s also a great idea to use professional editing software like Adobe Premiere Pro or Final Cut Pro X. For the best results, edit your videos with features like color correction, transitions, and special effects....

    Captions and subtitlesnot only make your videos accessible but also boost engagement. Here’s how to use Facebook’s auto-captioning feature: 1. Upload your video to your Facebook page. 2. Once uploaded, click on the video and select Edit Video. 3. Go to the Subtitles & Captions (CC) tab. 4. Choose Generate to let Facebook automatically create captio...

    Tracking your video’s performance is crucial for understanding what works with your audience. Luckily, Facebook has great insights that you can track to gain insights. 1. Navigate to your Facebook page and click on Insights in the top menu. 2. Select Videos from the left-hand menu to see an overview of your video metrics. 3. Key metrics to monitor ...

    Learning how to post a video on Facebook with the highest quality may seem like a lot of work at first, but now you have all the info you need to do it like an expert. Don’t forget you can access everything you need to create showstopping videos from Artlist, so check it out and start creating your own today.

  4. May 22, 2024 · You should also note that the Facebook algorithm varies content types on the Facebook newsfeed. So it'll balance out images, text posts, videos, and live streams as the user scrolls through, prioritizing topics that interest the user. That said, vary the types of content you post.

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  6. Nov 3, 2021 · Frame your visual story and build for vertical format. People watch videos on mobile just inches from their face and often in vertical orientation, rather than turning their phone to landscape, which makes 4:5 the recommended aspect ratio for video on Facebook.

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