Search results
1984 (advertisement) " 1984 " is an American television commercial that introduced the Apple Macintosh personal computer. It was conceived by Steve Hayden, Brent Thomas, and Lee Clow at Chiat/Day, produced by New York production company Fairbanks Films, and directed by Ridley Scott. The ad was a reference to George Orwell 's noted 1949 novel ...
Sep 20, 2024 · It was the nighttime on January 22, 1984. Over 77 million Americans came in front of TV to watch the grand battle between Washington Redskins and Los Angeles Raiders. Suddenly for a full two ...
Jan 22, 2014 · Apple cuts to the tagline: "On January 24th, Apple Computer will introduce Macintosh. And you'll see why 1984 won't be like '1984.'. The idea was that Macintosh would revolutionize computing and ...
Jan 11, 2023 · HISTORY's Moment in Media: The "1984" Apple Ad That Changed Tech Advertising. It was, Steve Jobs might tell you, "insanely great." On January 22, 1984, the Los Angeles Raiders (as the team was then known) beat the Washington Redskins (as that team was then known) in Super Bowl XVIII. But for the nearly 78 million Americans watching on TV that ...
- Mediavillage
Jan 22, 2014 · On the 30th anniversary of Apple's "1984" TV spot, we look back at three decades of Mac commercials. George Orwell probably didn't know how much we'd talk about him so many years later, but our ...
- Chandra Steele
- Senior Features Writer
Jan 17, 2022 · Scott’s most famous ad is Apple’s 1984 Super Bowl spot introducing the Macintosh computer, regarded as one of the most influential ads of all time. When the agency, Chiat/Day, pitched Ridley ...
People also ask
When did Apple '1984' commercial come out?
When did the 1984 Super Bowl commercial start?
Who created the Apple Macintosh ad'1984'?
Did George Orwell know about Apple's '1984 TV spot?
Was 1984 Apple's last Mac marketing campaign?
Who was the director of the 1984 ad?
Jun 25, 2019 · Even though it debuted in the Super Bowl of January 1984, the inception of the “1984” commercial goes back to the start of 1983 and this was the time where the battle from computing between Apple and IBM was really heating up. At sales conferences in early 1983, Jobs was already talking about IBM trying to monopolize the computer industry ...
