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  1. 1984 (advertisement) " 1984 " is an American television commercial that introduced the Apple Macintosh personal computer. It was conceived by Steve Hayden, Brent Thomas, and Lee Clow at Chiat/Day, produced by New York production company Fairbanks Films, and directed by Ridley Scott. The ad was a reference to George Orwell 's noted 1949 novel ...

  2. Jan 22, 2014 · On this day 30 years ago, Apple aired a commercial based on George Orwell's dystopian novel "1984" that turned the advertising and computing world on their heads.

  3. Feb 9, 2024 · Though some at Apple didn’t want to air it, the commercial became a sensation. Apple. Four decades ago, the Super Bowl became the Super Bowl. It wasn’t because of anything that happened in the ...

  4. Jan 21, 2020 · During a break in the action of Super Bowl XVIII on January 22nd, 1984, audiences first see a commercial that is now widely agreed to be one of the most powerful and effective of all time. Apple ...

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  5. Jan 22, 2014 · The future is now, because today marks the 30th anniversary of "1984," the iconic Super Bowl ad that heralded the debut of Apple's Macintosh computer. The commercial was directed by Ridley Scott ...

  6. Jan 22, 2014 · By Eric Hintz January 22, 2014. 2014 marks the 30th anniversary of Apple's famous "1984" television ad that aired on January 22, 1984, during the third quarter of the Super Bowl XVIII between the Los Angeles Raiders and Washington Redskins. Historian Eric Hintz describes how the "1984" ad and the introduction of the Apple Macintosh were key ...

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  8. Jan 24, 2024 · On this day 40 years ago, Apple’s first Macintosh went on sale, just two days after being introduced to the world during a commercial break in the third quarter of Super Bowl XVIII. Although ...

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