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  1. 1984 (advertisement) " 1984 " is an American television commercial that introduced the Apple Macintosh personal computer. It was conceived by Steve Hayden, Brent Thomas, and Lee Clow at Chiat/Day, produced by New York production company Fairbanks Films, and directed by Ridley Scott. The ad was a reference to George Orwell 's noted 1949 novel ...

  2. Jan 17, 2022 · Scott’s most famous ad is Apple’s 1984 Super Bowl spot introducing the Macintosh computer, regarded as one of the most influential ads of all time. When the agency, Chiat/Day, pitched Ridley ...

  3. Oct 7, 2019 · October 7, 2019 8:00 am. Apple's "1984". Apple. A bunch of interchangeable drones sit, slack-jawed, while a domineering, bespectacled monochrome figure rants at them from above. “Our unification ...

  4. Feb 13, 2022 · 1984 Apple advertisement, history of. February 13, 2022 Chris Fountain. $2,495 (equivalent to $6,215 in 2020) The Story Behind the Apple '1984' Ad That Launched the Super Bowl Commercial Craze. By Brad Slager | Red State. Over the decades, corporations and Madison Avenue have used this event as a significant launching pad for exposure, dropping ...

  5. Jan 22, 2024 · Debuted during the Super Bowl on January 22, 1984, Apple's iconic ad announced the Macintosh. The Washington-Los Angeles (Raiders) Super Bowl on January 25, 1984 is long forgotten, unless you’re Marcus Allen. But the “ads are just as important as the game itself” idea really took off that day, thanks to a timely and ingenious clip from ...

  6. Jan 22, 2014 · On the 30th anniversary of Apple's "1984" TV spot, we look back at three decades of Mac commercials. George Orwell probably didn't know how much we'd talk about him so many years later, but our ...

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  8. Sep 20, 2024 · It was the nighttime on January 22, 1984. Over 77 million Americans came in front of TV to watch the grand battle between Washington Redskins and Los Angeles Raiders. Suddenly for a full two ...

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