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1. en.wikipedia.org › wiki › 1984_(advertisement)1984 (advertisement) - Wikipedia

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   1984 (advertisement) " 1984 " is an American television commercial that introduced the Apple Macintosh personal computer. It was conceived by Steve Hayden, Brent Thomas, and Lee Clow at Chiat/Day, produced by New York production company Fairbanks Films, and directed by Ridley Scott. The ad was a reference to George Orwell 's noted 1949 novel ...

2. www.nytimes.com › super-bowl-apple-1984-adThe Apple ’1984’ Ad Changed the Super Bowl Forever - The New ...

   www.nytimes.com › super-bowl-apple-1984-ad

   Feb 9, 2024 · Apple. By Saul Austerlitz. Published Feb. 9, 2024 Updated Feb. 10, 2024. Four decades ago, the Super Bowl became the Super Bowl. It wasn’t because of anything that happened in the game itself ...

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     Apple 1984 Ad Commercial - Original Recording from The Day It First Aired

     Jan 17, 2014

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     1984 Apple's Macintosh Commercial (HD)

     Feb 1, 2012

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     4K Restoration: 1984 Super Bowl APPLE MACINTOSH Ad by Ridley Scott

     Feb 12, 2023

     1.2M Views

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4. www.history.com › this-day-in-history › apple-1984Apple’s iconic “1984” commercial airs during Super Bowl XVIII

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   Jan 21, 2020 · During a break in the action of Super Bowl XVIII on January 22nd, 1984, audiences first see a commercial that is now widely agreed to be one of the most powerful and effective of all time. Apple ...

   • Author: Missy Sullivan

5. americanhistory.si.edu › explore › storiesRemembering Apple's "1984" Super Bowl ad | National Museum of ...

   americanhistory.si.edu › explore › stories

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   Jan 22, 2014 · By Eric Hintz January 22, 2014. 2014 marks the 30th anniversary of Apple's famous "1984" television ad that aired on January 22, 1984, during the third quarter of the Super Bowl XVIII between the Los Angeles Raiders and Washington Redskins. Historian Eric Hintz describes how the "1984" ad and the introduction of the Apple Macintosh were key ...

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6. www.cbsnews.com › news › apples-iconic-1984-ad-25Apple's Iconic "1984" Ad, 25 Years Later - CBS News

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   Jan 23, 2009 · Apple's Iconic "1984" Ad, 25 Years Later. January 23, 2009 / 9:25 AM EST / CNET. This story was written by CNET's Caroline McCarthy. The fact that the Los Angeles Raiders humiliated the Washington ...

7. www.cnet.com › culture › remembering-the-1984-superRemembering the '1984' Super Bowl Mac ad - CNET

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   Jan 23, 2009 · But "1984" was not forgotten: Its production served as the opening scene of The Pirates of Silicon Valley, the 1999 TV movie about Jobs' early years at Apple and his rivalry with Microsoft founder ...

8. People also ask

   When did Apple's 1984 Super Bowl ad come out?

   • 2014 marks the 30th anniversary of Apple's famous "1984" television ad that aired on January 22, 1984, during the third quarter of the Super Bowl XVIII between the Los Angeles Raiders and Washington Redskins.

   Remembering Apple's "1984" Super Bowl ad

   americanhistory.si.edu/explore/stories/remembering-apples-1984-super-bowl-ad

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   Why did Apple ad '1984' not aired?

   • Apple co-founder Steve Jobs loved the ad, but Apple's board did not. They asked the agency that produced it, Chiat/Day, to sell back the time they had purchased for the ad, and "1984" only aired because Chiat/Day resorted to subterfuge, intentionally failing to sell back the time.

   Apple’s iconic “1984” commercial airs during Super Bowl XVIII

   www.history.com/this-day-in-history/apple-1984-commercial-airs-during-super-bowl-xviii

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   How much did the '1984' Apple Super Bowl ad cost?

   • The '1984' Apple Super Bowl ad, produced by agency Chiat/Day with a budget of $900,000, was one of the most expensive advertisements in television's history.

   Remembering the '1984' Super Bowl Mac ad - CNET

   www.cnet.com/culture/remembering-the-1984-super-bowl-mac-ad/

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   Is '1984' still a 'Mac' ad?

   • But again, they were able to pull it off." The legacy of "1984" remains present, too, in the current string of Mac ads, the witty "Get a Mac" series, which pit actor Justin Long as a cool-guy "Mac" in jeans and a hoodie against the incarnation of a "PC."

   Apple's Iconic "1984" Ad, 25 Years Later - CBS News

   www.cbsnews.com/news/apples-iconic-1984-ad-25-years-later/

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   Who was the director of the 1984 ad?

   • Director Ridley Scott was hired to direct the 1984 commercial. The commercial was created by the advertising agency Chiat/Day, of Venice, California, with copy by Steve Hayden, [ 13 ] art direction by Brent Thomas, and creative direction by Lee Clow. [ 14 ] The commercial "grew out of an abandoned print campaign" with a specific theme: [ 3 ]

   1984 (advertisement) - Wikipedia

   en.wikipedia.org/wiki/1984_(advertisement)

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   When was '1984' aired?

   • The '1984' ad, directed by Ridley Scott, aired on January 22, 1984. Scores of blank-faced people are fixated on a broadcast of a Big Brother figure on a giant television screen, until a woman in bright athletic apparel sprints down a center aisle, wielding a hammer.

   Remembering the '1984' Super Bowl Mac ad - CNET

   www.cnet.com/culture/remembering-the-1984-super-bowl-mac-ad/

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9. www.openculture.com › 2014 › 02Ridley Scott on the Making of Apple’s Iconic “1984 ...

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   Now that we've come upon the 30th anniversary of that dramatic Super Bowl debut, why not get a little insight from the man who directed it? In the clip just above, Scott, who by that time already had the rich and troubling futuristic visions Alien and Blade Runner under his belt, talks about his experience bringing the storyboards (audacious by the television ...