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  1. Nov 5, 2023 · In the 19th century, as society got more active and women demanded more freedom, athletic wear transformed. Enter the era of Victorian modesty and a subtle rebellion against cumbersome clothing.

  2. Aug 9, 2017 · 1960s and 70s. Activewear continued to evolve as styles and interests evolved. For the most part activewear was still the realm of professional athletes until casual lifestyles became more prevalent in the 1960s. The first line of activewear was introduced in 1979 in conjunction with the 1980 Moscow Summer Olympic games by Levi Strauss.

  3. Apr 26, 2016 · Activewear explosion: A short history of gym fashion. 1 of 17. By Stuart Marsh April 25, 2016 - 10:22pm. 1930s. It's the 1930s, and people are more concerned with being fit and active than ever before. Nobody went to a gymnasium – unless you were a boxer or a gymnast – but many were concerned with the act of undertaking "physical culture".

  4. The origins of athletic wear can be traced to this transformative era, where companies like Redfern & Sons began creating comfortable and functional clothing specifically for female athletes. As organized sports gained popularity, there was a growing recognition of the need for appropriate attire that enhanced both performance and comfort.

  5. Nov 23, 2023 · The professional sports arena played a pivotal role in the evolution of activewear for men and women activewear design. As athletes pushed the boundaries of human performance, sportswear manufacturers had to respond by developing attire capable of meeting the demands of highly competitive environments. This led to the creation of sport-specific ...

  6. In the 1970s, sportswear began to be used in professional sports. Athletes started wearing athletic apparel for training and competition. And by the 1980s, sportswear had become the standard uniform for most experienced teams. In the 1990s, sportswear began to infiltrate everyday fashion. Designers started incorporating athletic elements into ...

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  8. Nov 2, 2023 · The Victorian Era: Corsets and Constraints. During the 19th century, the notion of “activewear” bore little resemblance to today’s streamlined fitness attire.

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