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In 1890, the Charles E. Hires Company incorporated and began supplying Hires root beer in small bottles [5] [6] claiming over a million bottles sold by 1891. [7] Hires Root Beer was promoted as "The Temperance Drink" and "the Greatest Health-Giving Beverage in the World".
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Charles Elmer Hires (August 19, 1851 – July 31, 1937) was an American pharmacist and an early promoter of commercially prepared root beer. He founded the Charles E. Hires Co., which manufactured and distributed Hires Root Beer .
Hires would become the largest manufacturer of the soft drink “root beer” in the world. But at first the drink was slow to catch on. Conwell did persuade Hires to present his product at the 1876 Philadelphia Centennial Exhibition.
Aug 9, 2019 · While Charles Hires and his family contributed greatly to the popularity of modern root beer, its origins can be traced to pre-colonial times during which indigenous tribes commonly created beverages and medicinal remedies from sassafras roots.
- Mary Bellis
Charles grew up on his father’s farm in Roadstown, Pa., but was an adventurer and did not want to become a farmer like his father. Charles E. Hires originally developed his root beer as a medicinal syrup or tonic, while still living on his father’s farm in Stow Creek Township.
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Hires began his career as a pharmacist and sold a variety of health remedies and flavoring extracts before introducing root beer as a healthful and refreshing alternative to beer. He also sold ginger ale which was called champanale.
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What is Hires Root Beer?
By the early 1880s, Hires began selling three-ounce bottles of root beer in liquid form. He advertised heavily in local newspapers like the Philadelphia Public Ledger and quickly created a booming market for his product.
