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In 1984 Dixons acquired Currys, a retail chain with 570 shops selling electrical and other household goods; Currys retained its separate brand identity. [7] In February 1993, Dixons bought Vision Technology Group (VTG), operating under the PC World brand at Croydon, Lakeside Shopping Centre, Brentford and Staples Corner. [8]
Currys plc is a British multinational electrical and telecommunications retailer and services company headquartered in London, [4] which was formed in 2014 by the merger of Dixons Retail and Carphone Warehouse Group.
Key Dates: 1937: Charles Kalms opens Dixon Studios Ltd. in Southend-on-Sea, England. 1953: The Dixon Camera Centre chain is launched. 1972: Dixons acquires G.H. Rinck NV. 1984: Dixons acquires Currys Group PLC. 1991: The first PC World Superstore opens. 1998: Dixons launches Freeserve Internet services.
After growing the business to also sell toys, radios and gramophones, Currys floats on the stock market. 1937 Charles Kalms, opens the first Dixons photo studio in Southend.
In 1984, Dixons purchased rival Currys, though kept separate brand identities between the two stores. [1] Dixons typically encompassed shopping centres and town centres, whereas Currys were larger stores in out-of-town retail parks.
May 13, 2021 · 13 May 2021. A new but familiar brand comes with a surge in innovation investment for digital, stores and colleagues, to help everyone enjoy amazing technology. Currys PC World, Carphone Warehouse, Team Knowhow and Dixons Carphone become one brand. Unveiled today, launching October 2021.
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May 13, 2021 · Dixons Carphone plc ("the Company") today announces its intention to change its name to "Currys plc". This follows the announcement that in the United Kingdom & Ireland, Currys PC World,...
