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Jul 9, 2024 · July 9, 2024 3 AM PT. Legend has it that the iconic star-crested mountain logo of Paramount Pictures was born in 1914 from a simple napkin doodle by co-founder W.W. Hodkinson, inspired by his ...
- josh.rottenberg@latimes.com
- Staff Writer
- Meaning and History
- Painted Mountain Symbol
- Emblem
- Font
- Color
The earliest Paramount Pictures logo was introduced in 1916. According to the company’s official legend, it was developed from a simple sketch on a napkin. The sketch was said to have been inspired by Ben Lomond Mountain, but there is actually resemblance with quite a few other well-known peaks, including the Italian side of Monviso and Matterhorn ...
The second logo was created in 1952. In comparison with the first one, it featured a more prominent mountain peak. Unlike its predecessor, which appeared with the help of filming techniques, this symbol was painted.
At first glance, the Paramount Pictures logo that debuted in 1987 may appear the same as the previous versions. That is because the image itself did not change much. What was absolutely new was the way it had been created. It was the first time when the company used CGI to design its logo. One more new feature added to the logo was that the stars “...
The Paramount wordmark has always sported a “scripty” type, with the “P” character especially swirly. Although the script may appear the same at first glance, in fact it has been tweaked more than once.
Typically, the logo features a range of colors that coincide with the natural looks of the mountain peak. However, the color palette may vary as the virtual landscape is “shot” in different weather and time of the day.
The newly formed Famous Players-Lasky Corporation, soon consolidated with the distribution company (in which Zukor was a major stockholder) and all three companies became what you now know as Paramount Pictures. After the merger, audiences first began seeing the iconic logo with the mountain and stars, which was created by Paramount (the ...
The new name of the film production studio was Famous Players – Lasky Corporation. It wasn’t long before this newly formed company decided to partner with Paramount Pictures, becoming one universal company – the Paramount Pictures we know today. A few things unfolded after this official merger. First, Paramount’s iconic logo was created.
May 6, 2013 · Paramount Pictures was founded in 1912 as Famous Players Film Company, and later changed to Famous Players-Lasky Corporation. In 1916, the studio become a wholly owned division of Famous Players.
The Famous Players Theatres chain was always strongly linked with Paramount, and was a wholly owned subsidiary of Paramount Communications at the time that firm was acquired by Viacom in 1994. Some of the most high-profile and popular theatres in the Famous Players chain were the Imperial and the Uptown in Toronto , and the Capitol, Orpheum , Stanley , and Strand in Vancouver .
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Despite Paramount Pictures as a film studio being established on May 8, 1912, the actual Paramount Pictures name first materialized in 1914, during the company's early years as a distribution company. Paramount would become a wholly owned division of Famous Players Film Company at around 1916. During this period in 1914, Paramount's logo (designed by William Wadsworth Hodkinson) consisted of a ...
