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  1. Nov 25, 2022 · The name of one mining town, Starbos, stood out to Bowker. He immediately thought of the first mate on the Pequod: Starbuck. They added the S because it sounded more conversational. After all ...

  2. In 1971, our founders got together with artist Terry Heckler to define their new brand. They wanted the company’s name to suggest a sense of adventure, a connection to the Northwest and a link to the seafaring tradition of the early coffee traders. Co-founder Gordon Bowker, a writer, initially proposed calling the company “Pequod,” after ...

  3. Mar 14, 2018 · An online study guide for Moby-Dick even joked, “If Starbucks were Starbuck, you’d only ever get a tall coffee with 2% milk.”. According to the company website, Starbucks chose this name because it evokes “the romance of the high seas and the seafaring tradition of the early coffee traders.”. Fun fact: The founders debated using the ...

  4. May 24, 2022 · This reminded Bowker of first mate Starbuck from "Moby Dick." They slapped an "s" on the end of the character's name and agreed upon the moniker for the brand. In truth, the name similarities ...

  5. Apr 22, 2024 · The Starbucks logo, designed by Terry Heckler in 1971, was originally brown and featured a majestic bare-breasted siren. The two-tailed mermaid, drawing inspiration from old marine books, emerged ...

  6. en.wikipedia.org › wiki › StarbucksStarbucks - Wikipedia

    Interior of the Pike Place Market location in 1977. Howard Schultz was chief executive from 1986 to 2000, and again from 2008 to 2017. Starbucks Corporation is an American multinational chain of coffeehouses and roastery reserves headquartered in Seattle, Washington. It was founded in 1971 by Jerry Baldwin, Zev Siegl, and Gordon Bowker at ...

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  8. Jun 26, 2023 · Conclusion. Starbucks is one of the world’s most iconic brand names, yet its origins remain largely unknown. The story of how this ubiquitous and beloved coffee-culture giant gained its name dates back to 1971. It all began in the historic Queen Anne neighborhood of Seattle, Washington when three friends united to open a store to provide ...

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