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1. • The United States

     • The United States is leading the ranking by ad spending in the digital advertising market, recording 271.2 billion U.S.
     www.statista.com/forecasts/459632/digital-advertising-revenue-countries-digital-market-outlook

     Digital Market Outlook: digital advertising spending country ...

2. People also ask

   Which country spends the most on advertising in 2021?

   • The leading global market in terms of advertising spending is, and has been so far, the United States. The country invested roughly 285 billion U.S. dollars in promotional activities in 2021. This figure is more than three times higher than that of its closest competitor, China, which in comparison only spent about 97 billion dollars that year.

   Ad spend in the world's largest ad markets 2021 | Statista

   www.statista.com/statistics/273736/advertising-expenditure-in-the-worlds-largest-ad-markets/

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   Which countries spend the most on ad advertising?

   • China ranked second with a forecast ad expenditure of over 231 billion dollars, while the United Kingdom and Japan rounded up the top four with ad revenues of about 58 billion and 56 billion dollars, respectively.

   World's top countries by ad spend 2024 | Statista

   www.statista.com/forecasts/1380173/ad-spending-markets-worldwide

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   Which countries have the most digital ad spending in 2022?

   • Slightly more specific rankings, such as that of the leading global economies by digital ad spending, reveal predictable results and key differences. In 2022, the U.S. and China remain on top, and the UK places third and well ahead of Japan, demonstrating the British market's remarkable focus on online strategies.

   World's top countries by ad spend 2024 | Statista

   www.statista.com/forecasts/1380173/ad-spending-markets-worldwide

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   How much ad spend in 2021?

   • Total ad spend reached $1.78 billion in 2021, digital ad spend reached $597 million whilst TV ad spend surpassed $436 million. Of the MENA region (Middle East & North Africa) radio ad spend reached $226 million in 2022, projected to reach $232 million by 2024.

   World Advertising Spend/Revenue Statistics | Voicebooking

   www.voicebooking.com/en/world-advertising-industry-spend-revenue-statistics

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   How will digital ad spending fare in 2020?

   • In February 2020, we forecast 13.6% growth for digital ad spending worldwide for the year. The final figure was a very close 12.7%. However, total ad spending declined by 1.2%, driven by a 15.7% contraction in traditional ad spending. How will digital ad spending fare this year? Total digital ad spending will reach $455.30 billion this year.

   Worldwide Digital Ad Spending 2021 - Insider Intelligence

   www.emarketer.com/content/worldwide-digital-ad-spending-2021

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   Where will digital ad spending grow this year?

   • Last year, China was the only market to see overall ad spending growth, although digital ad spending performed well almost everywhere. This year, every country will see growth in almost every category.

   Worldwide Digital Ad Spending 2021 - Insider Intelligence

   www.emarketer.com/content/worldwide-digital-ad-spending-2021

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3. www.statista.com › topics › 990Advertising worldwide – statistics & facts | Statista

   www.statista.com › topics › 990

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   May 6, 2024 · All advertising markets across the globe win, yet some win more than others. Ad spending worldwide reached almost 733 billion U.S. dollars in 2023, up less than three percent from the...

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     TV advertising inflation rate in Europe 2023, by country...

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4. www.statista.com › forecasts › 1380173World's top countries by ad spend 2024 | Statista

   www.statista.com › forecasts › 1380173

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   China ranked second with a forecast ad expenditure of over 231 billion dollars, while the United Kingdom and Japan rounded up the top four with ad revenues of about 58 billion and 56 billion...

5. www.emarketer.com › content › worldwide-ad-spendingWorldwide ad spending 2021: A year for the record books

   www.emarketer.com › content › worldwide-ad-spending

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   Nov 30, 2021 · Total worldwide ad spending is set to increase 19.9% this year, reaching $780.59 billion. Previously, we forecast 15.0% growth. That equates to $32.92 billion more in spending than initially anticipated. Worldwide digital ad spending will surge by 29.1% this year.

6. www.statista.com › statistics › 273736Advertising spending in the world's largest ad markets 2021

   www.statista.com › statistics › 273736

   • Cached

   The leading global market in terms of advertising spending is, and has been so far, the United States. The country invested roughly 285 billion U.S. dollars in promotional activities in 2021.

7. www.emarketer.com › content › worldwide-digital-adWorldwide Digital Ad Spending 2021 - EMARKETER

   www.emarketer.com › content › worldwide-digital-ad

   Apr 29, 2021 · This report features our latest forecast for overall ad spending, digital ad spending, display ad spending, search ad spending, and mobile ad spending worldwide. It also features country and company breakdowns for digital ad spending and revenues.

8. www.voicebooking.com › en › world-advertisingWorld Advertising Spend/Revenue Statistics - Voicebooking

   www.voicebooking.com › en › world-advertising

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   We’ve compiled a worldwide collection of statistics about advertising spend and revenue, with numbers from 2021, 2022 and projected numbers for the end of 2023 to 2027. All data has been collected from reputable sources. Global ad spend in 2022, by medium. Internet (61.9%) TV (22.72%) Outdoor (5.17%) Radio (3.84%) Newspaper (3.71%)

9. www.marketingcharts.com › advertising-trendsGlobal Ad Spend's Set for a Strong Increase This Year. Here ...

   www.marketingcharts.com › advertising-trends

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   Sep 16, 2024 · Per WARC, Alphabet, Meta, and Amazon have earned more than 70% of the incremental global ad spending over the past decade. These three companies will account for 43.6% of the total global advertising market this year and more than half of all ad spending outside of China.