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1. en.wikipedia.org › wiki › 1984_(advertisement)1984 (advertisement) - Wikipedia

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   1984 (advertisement) " 1984 " is an American television commercial that introduced the Apple Macintosh personal computer. It was conceived by Steve Hayden, Brent Thomas, and Lee Clow at Chiat/Day, produced by New York production company Fairbanks Films, and directed by Ridley Scott. The ad was a reference to George Orwell 's noted 1949 novel ...

2. invention.si.edu › invention-stories › rememberingRemembering Apple’s “1984” Super Bowl Ad | Lemelson

   invention.si.edu › invention-stories › remembering

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   Apple Macintosh (“classic” 128K version), 1984, catalog number 1985.0118.01, from the National Museum of American History. Apple hired the Los Angeles advertising firm Chiat/Day to launch the Macintosh in early 1984; the account team was led by creative director Lee Clow, copywriter Steve Hayden, and art director Brent Thomas.

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     1984 Apple's Macintosh Commercial (HD)

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     4K Restoration: 1984 Super Bowl APPLE MACINTOSH Ad by Ridley Scott

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     1984 Apple Macintosh Commercial HD (AI upscaling)

     Mar 15, 2021

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4. medium.com › @marketingoal › apple-1984-advertisingStory Behind Apple’s 1984: The Ad That Saved The ... - Medium

   medium.com › @marketingoal › apple-1984-advertising

   Sep 20, 2024 · It was the nighttime on January 22, 1984. Over 77 million Americans came in front of TV to watch the grand battle between Washington Redskins and Los Angeles Raiders. Suddenly for a full two ...

5. www.csmonitor.com › Technology › 2014Why Apple's '1984' commercial is still talked about today

   www.csmonitor.com › Technology › 2014

   Jan 22, 2014 · Apple cuts to the tagline: "On January 24th, Apple Computer will introduce Macintosh. And you'll see why 1984 won't be like '1984.'. The idea was that Macintosh would revolutionize computing and ...

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7. 9to5mac.com › 2024/01/24 › apples-iconic-1984-superApple’s iconic ‘1984’ Super Bowl ad aired 40 years ago this ...

   9to5mac.com › 2024/01/24 › apples-iconic-1984-super

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   Jan 24, 2024 · On January 24th, Apple Computer will introduce Macintosh. And you’ll see why 1984 won’t be like 1984. The screen then fades to black, and a rainbow Apple logo appears. How ‘1984’ almost ...

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8. www.mac-history.net › 2011/07/12 › 1984-the-famous“1984″ - The famous Super Bowl Spot - Mac History

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   Jul 13, 2011 · 22865. The most famous Super Bowl ad. “1984” is an American television commercial which introduced the Apple Macintosh personal computer for the first time. It was conceived by Steve Hayden, Brent Thomas and Lee Clow at Chiat/Day, Venice, produced by New York production company Fairbanks Films, and directed by Ridley Scott.

9. People also ask

   Who created the Apple Macintosh ad'1984'?

   • " 1984 " is an American television commercial that introduced the Apple Macintosh personal computer. It was conceived by Steve Hayden, Brent Thomas, and Lee Clow at Chiat/Day, produced by New York production company Fairbanks Films, and directed by Ridley Scott.

   1984 (advertisement) - Wikipedia

   en.wikipedia.org/wiki/1984_(advertisement)

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   Did the 1984 Apple ad ever run on TV?

   • Not many people know this, but the Super Bowl was actually not the first time the 1984 Apple commercial ran on TV. It ran a few times on local television stations before the big game, but those spots didn't garner much attention. The ad almost never ran after the ad agency showed it to focus groups before airing it.

   11 Things You Didn't Know About Apple's Famous '1984' Super Bowl Ad

   www.businessinsider.com/apple-1984-super-bowl-ad-history-2019-2

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   Where can I listen to the 1984 Apple ad?

   • The Household Name episode, "Apple 1984," is available on your favorite podcast app. Here are some of the key takeaways we learned about the making of the 1984 Apple ad: In 1984, Apple was developing the Macintosh personal computer, one of the first of its kind.

   11 Things You Didn't Know About Apple's Famous '1984' Super Bowl Ad

   www.businessinsider.com/apple-1984-super-bowl-ad-history-2019-2

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   Who was involved in the Apple 1984 ad?

   • The "Apple 1984" episode, released Wednesday, features interviews with some of the people who helped get the ad to air, including former Apple CEO John Sculley and Apple cofounder Steve Wozniak. We've highlighted some of the biggest revelations made on the podcast, as well as other stories shared with us that didn't make the final cut.

   11 Things You Didn't Know About Apple's Famous '1984' Super Bowl Ad

   www.businessinsider.com/apple-1984-super-bowl-ad-history-2019-2

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   Who was the director of the 1984 ad?

   • Director Ridley Scott was hired to direct the 1984 commercial. The commercial was created by the advertising agency Chiat/Day, of Venice, California, with copy by Steve Hayden, [ 13 ] art direction by Brent Thomas, and creative direction by Lee Clow. [ 14 ] The commercial "grew out of an abandoned print campaign" with a specific theme: [ 3 ]

   1984 (advertisement) - Wikipedia

   en.wikipedia.org/wiki/1984_(advertisement)

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   Did Apple make a commercial for the Macintosh?

   • Apple decided to produce a commercial for the Macintosh personal computer ahead of its launch, and turned to its go-to ad agency, Chiat/Day. Before creating Apple's 1984 ad, Chiat/Day had produced earlier low-budget commercials for the company. That includes this commercial from a few years earlier, which features former talk show host Dick Cavett.

   11 Things You Didn't Know About Apple's Famous '1984' Super Bowl Ad

   www.businessinsider.com/apple-1984-super-bowl-ad-history-2019-2

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10. www.businessinsider.com › apple-1984-super-bowl-ad11 Things You Didn't Know About Apple's Famous '1984' Super ...

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    Feb 7, 2019 · Up until this commercial, Apple ads had cost around $50,000 to produce. The 1984 ad cost $500,000 to create. youtube. Source: Household Name. Advertisement. When Apple cofounder Steve Jobs first ...