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May 31, 2019 · Riding on the election fever, Chesky and Gebbia thought of creating presidential-themed breakfast cereals – The Obama O’s; The Breakfast of Change and Captain McCain’s; A Maverick in Every Bite. The founders handcrafted, numbered and sold each limited edition cereal boxes for $40 apiece.
We were called Air Bed and Breakfast. We figured if we’re called Air Bed and Breakfast, we should have a breakfast that we could offer to people at the convention. We weren’t going to send them perishables, so we wanted to make a breakfast cereal for them.
- Sarah Lacy
Oct 5, 2023 · Creative Problem-Solving: When faced with financial difficulties, Chesky and his co-founder Joe Gebbia came up with the idea of creating Barack Obama-themed breakfast cereal to raise money.
- Sami Osman
It was also during the worst times that the founders of Airbnb, Brian Chesky and Joe Gebbia, wanted to save their startup from bankruptcy with one of the most unusual ideas: selling...
Chesky and Gebbia’s idea was to sell these novelty cereals for $40 per box at convention parties and reinvest the money back into Airbedandbreakfast.com. The cereals were popular with convention-goers. The two friends sold roughly 500 boxes of each cereal.
Aug 13, 2013 · In 2008, Chesky and his co-founders, desperate for cash but confident they had an idea worth pursuing, got into the cereal business.
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Aug 15, 2020 · They came up with the concept of an “Air Bed & Breakfast.” The idea was to offer an air mattress and breakfast in their apartment. Given the relatively low $80 per night charge, they swiftly managed to secure three guests. That marked the beginning of their entrepreneurial journey.
