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  1. Mar 29, 2023 · When it comes to author logos, creating a clean, recognizable image is vital. Consider the Nike swoosh: Simple, recognizable, and even worldwide, people correlate the swoosh with the Nike brand. “Just do it,” athletic wear, and a logo as simple as a fancy check mark helped create a monumental brand. The same can be true when applied to ...

  2. Dec 27, 2021 · Logos lies at the heart of crafty and creative storytelling. Logos comes into play in every argument, enriching it with persuasive facts. One cannot believe or support narratives that are logically incorrect or implausible. Writers risk losing the interest of their readers if they leave the fabric of logos and rely entirely on make-believe.

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  3. Rhetorical Appeals. Rhetorical appeals refer to ethos, pathos, and logos. These are classical Greek terms, dating back to Aristotle, who is traditionally seen as the father of rhetoric. To be rhetorically effective (and thus persuasive), an author must engage the audience in a variety of compelling ways, which involves carefully choosing how to ...

  4. Jul 6, 2012 · Some authors think that having a logo means they have a brand. But, these are separate entities. Your brand is a phrase that communicates the value of your books. You could also call it a tagline or slogan. In contrast, a logo is artwork that you use to make your name and brand look aesthetically-pleasing in public.

  5. Dec 13, 2022 · But these neat tips should help give you some great guidelines for your author logo ideas. 1. Keep your logo relevant to your author brand. While a scary looking raven may stay in the minds of your readers, it may not be a great choice if you are a children’s book author. Make sure that you keep your ideas consistent. 2.

  6. Rhetorical appeals refer to ethos, pathos, and logos. These are classical Greek terms, dating back to Aristotle, who is traditionally seen as “the father of rhetoric.”. To be rhetorically effective (and thus persuasive), an author must engage the audience in a variety of compelling ways, which involves carefully choosing how to craft an ...

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  8. Sep 10, 2021 · We often try to avoid conflict in our personal lives, but as a writer sometimes your job is to advance an argument and effectively persuade your audience. The term logos is used to refer to the use of logic and reasoning in crafting a piece of persuasive writing or rhetoric. Building a logical case can take time and effort, but understanding logos and being able to make effective logical ...

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