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At the time it was founded by Adolf Dassler in 1949, adidas only produced sports shoes. So, it should come as no surprise that the original logo for adidas featured just that. The very first logo showcased a track and field spiked shoe—with the signature 3-Stripes, of course—sitting between extended tails on the two d’s in adidas ...
May 19, 2022 · A great logo can be altered and adapted to offer different variations and styles, and that’s exactly what happened to the Nike Swoosh shortly after it was introduced. Nike’s first-ever employee Jeff Johnson is widely regarded as one of the most influential members of the early team, and in 1976 he created a fresh rendition of the logo that showcased multiple Swoosh logos arranged in a ...
- Nike: The Swoosh That Changed the Game. The iconic Nike Swoosh logo is one of the most recognisable symbols in the world today. However, the origins of this simple checkmark design reveal an intriguing story of innovation and rebranding.
- Adidas: Stripes of Heritage and Innovation. The iconic Adidas three-stripe logo has become one of the most recognisable symbols in the world of sports and fashion.
- Converse: The Star-Crowned Emblem of Subculture. The iconic star logo of Converse has become deeply embedded in subcultures of self-expression and individuality.
- Puma: The Feline Grace of Brand Identity. The iconic Puma logo features a Puma cat's sleek, leaping silhouette. This powerful feline imagery captures the athletic essence of the Puma brand.
For example, the trefoil logo is used for lifestyle and casual wear, while the standard logo is used for a high-performance line of products (EQT). Interestingly, Adidas never throws away older versions of their logo, since all four of their current logos are used for different product lines and collections.
Adidas has two logos for a very simple reason: to show the company’s evolution over time. From the iconic three-stripe design to the iconic Trefoil logo, both have become synonymous with the brand’s commitment to excellence, quality, and innovation. Adidas’ two logos show that it is not afraid to evolve and stay ahead of the game, just as ...
Oct 13, 2023 · Today, the “Three-Bars” are used as part of the “Badge of Sport”, and is one of Adidas’s signature logos. In fact, numerous athletes don this logo on pants, shirts, and Adidas footwear, both on and off the court or field. Fun Fact: The design behind this symbol arose from an inverted, abstract visual concept of the iconic three ...
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Nov 2, 2024 · Founded in 1895, Reebok has over a century of heritage, making it a veteran in the sneaker industry. Over the years, the brand has become a prominent figure in global sports circles, being widely recognized for its iconic sneakers and symbolic logo. The Reebok logo is a word mark with traditional capitalization.