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In 1984, Nickelodeon introduced the iconic orange splat logo—an explosion of creativity that became its signature look for decades. With its rough, hand-painted strokes, it was like the logo was saying, “We don’t do inside the lines!”. The splash was like the ultimate high-five from a brand that wasn’t afraid to get messy.
The orange wordmark formed the foundation of Nickelodeon’s new iconic color palette. The shade symbolized warmth, happiness, and creativity, all core components of the Nickelodeon brand. Between the years of 1984 and 2009, various versions of the Nickelodeon logo with its orange lettering were introduced.
Nickelodeon Logo Color Scheme. Technically, Nickelodeon has used almost every prominent color there is in the design world. You’ll find these colors in its rainbow trademark. However, instead of focusing on all the colors, I’ll write on its most prominent hues and their emotions. Let’s explore these three colors below: 1. Orange Color:
Jun 9, 2023 · Here's the whimsical story of how that iconic logo originated: In the early 1980s, Scott Nash, just out of design school, found himself on a flight to meet with executives from the nascent cable ...
- 1 min
- Raechal Shewfelt
Mar 25, 2022 · 1984–2009. The next symbol comes to life in 1984 and provides two options. Whether it is an orange inscription or white on the orange paint drop. The so-called Nickelodeon splat logo, despite ...
- Ilya Lavrov
May 19, 2023 · The splat is back: Why Nickelodeon rebranded for the first time in 14 years. Designed for today’s kids and their nostalgic parents, Nick’s visual identity looks a lot like the ‘90s—and ...
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Jun 3, 2023 · The kid notices a bright orange splat on the floor or the ceiling, then pokes their head, finger, or foot through it, only to be whisked away in a world filled with Nickelodeon characters. The aptly titled “Portal to Fun” campaign, developed together with ad agency Callen , launched last week and is now running on the TV network but also throughout social media and on YouTube.
