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  1. 2. Type of business. A business's BBB rating is lowered if, in BBB's opinion, the business is a type of business that raises marketplace concerns or is believed to operate in violation of the law ...

  2. 2. Type of business. A business's BBB rating is lowered if, in BBB's opinion, the business is a type of business that raises marketplace concerns or is believed to operate in violation of the law. 3. Time in business. A business's BBB rating is based, in part, on the length of time the business has been operating.

  3. Ratings: The BBB provides a letter grade rating (from A to F) for each business it lists. “A business’s BBB rating is lowered if, in BBB’s opinion, the business is a type of business that raises marketplace concerns or is believed to operate in violation of the law,” its website says .

  4. Jun 24, 2024 · A good rating can also serve as a competitive advantage over other businesses in the same industry. Customers are more likely to choose a business with a higher BBB rating over its competitors with lower ratings. Moreover, businesses with good ratings may receive more positive reviews and referrals, leading to increased customer loyalty and growth.

  5. Oct 26, 2023 · Here is an excerpt taking from a breakdown of the BBB's rating elements: “1. Business's complaint history with BBB. The BBB rating takes into account the following information with respect to closed complaints that relate to a business's marketplace activities: Number of complaints filed with BBB against the business. The size of the business.

  6. Sep 21, 2021 · Read our editorial process to learn more about how we fact-check and keep our content accurate, reliable, and trustworthy. Better Business Bureau. " Frequently Asked Questions About the Better Business Bureau." The Office of Attorney General William Tong. " Attorney General Announces BBB To Stop Awarding Ratings For Cash, Make Other Changes To ...

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  8. The BBB shares three key rating scales to help consumers glean a more holistic view of a prospective company: accreditation, letter grading, and star ratings. If the BBB accredits a business, the business has met a specific set of criteria known as the BBB Accreditation Standards , which include honesty, integrity, responsiveness, and several other pillars.

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