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      • As you age, taste discrimination tends to decrease. Around age 45, taste buds begin to degenerate, and in your late 50s, taste loss becomes apparent, with sour perception less affected than the other tastes. In fact, in the elderly, taste thresholds for sweet, salt and bitter are 2.5 times higher than in younger consumers.
      www.mccormickfona.com/articles/2022/03/10-factors-influencing-taste-perception
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  2. Jan 21, 2016 · Discover how your brand can create authentic flavor profiles suited for a diverse... Certain flavours, such as ginger or mint, appeal to older consumers more than younger ones, and should be considered along with texture when targetting seniors in new product development (NPD).

  3. Mar 24, 2004 · The Flavor of Aging: The ability to smell and taste breaks down with age, diminishing quality of life and impeding good nutrition. Researchers are beginning to understand why these senses falter. Improved techniques and experimental methods promise to lend new insights, perhaps revealing ways to make aging easier to swallow.

    • R. John Davenport
    • 2004
  4. Mar 14, 2014 · It's a given: Our taste in food changes as we get older. But what few people understand is why. If you've ever introduced an infant to a new flavor of baby food, you've already been caught up in...

  5. Jan 15, 2021 · It also plays an important role in our ability to experience the taste and flavour of food too [54, 55]. Importantly, salivary function has been reported to decline with increasing age and hence this will also interfere with multisensory flavour perception in the elderly (see [56, 57, 58, 59, 60, 61]).

    • Charles Spence, Jozef Youssef
    • 10.3390/foods10010168
    • 2021
    • Foods. 2021 Jan; 10(1): 168.
  6. Apr 22, 2015 · It turns out that genetic differences here may play an important role in determining just how much of a role colour plays in flavour perception. Some people have far more taste buds than others (the former are known as supertasters, the latter, non-tasters; with 25% of the population falling into each category).

    • Charles Spence
    • charles.spence@psy.ox.ac.uk
    • 2015
  7. Nov 17, 2021 · Adding flavours can encourage food intake in older adults for health benefits. The use and attitudes of 22 community-dwelling UK older adults (15 females, aged 65–83 years) towards foods and products that add flavour, e.g., sauces and seasonings, were investigated.

  8. Mar 4, 2022 · 1. Age. As you age, taste discrimination tends to decrease. Around age 45, taste buds begin to degenerate, and in your late 50s, taste loss becomes apparent, with sour perception less affected than the other tastes. In fact, in the elderly, taste thresholds for sweet, salt and bitter are 2.5 times higher than in younger consumers.

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