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Hires Root Beer was promoted as "The Temperance Drink" and "the Greatest Health-Giving Beverage in the World". Hires advertised aggressively, believing "doing business without advertising is like winking at a girl in the dark.
- Root Beer
- Keurig Dr Pepper
Jun 19, 2024 · The origins of Hires Root Beer can be traced back to the late 19th century when Charles Elmer Hires, a pharmacist from Philadelphia, Pennsylvania, created a unique blend of roots, berries, and herbs. According to popular legend, Hires first encountered root beer while on his honeymoon in 1875, and this experience inspired him to develop his own ...
Jun 6, 2023 · At the 1876 Philadelphia Centennial Exhibition, Hires’ root beer became wildly popular with fairgoers seeking a refreshing beverage. Based on this success, Hires began mass producing and bottling his root beer to be sold at pharmacies and fountains across the country.
Hires would become the largest manufacturer of the soft drink “root beer” in the world. But at first the drink was slow to catch on. Conwell did persuade Hires to present his product at the 1876 Philadelphia Centennial Exhibition. Four years later, Hires marketed a liquid concentrate and in 1893 launched a bottled, ready-to-drink product.
Aug 9, 2019 · While Charles Hires and his family contributed greatly to the popularity of modern root beer, its origins can be traced to pre-colonial times during which indigenous tribes commonly created beverages and medicinal remedies from sassafras roots.
- Mary Bellis
Hires Root Beer is frequently celebrated as the original root beer and one of the first soft drinks to be introduced in America. But how did Hires Root Beer gain so much renown? One needs only to look at Charles Hires’ own philosophy about business to understand why the brand took off.
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Oct 28, 2021 · Hires Root Beer, once the dominant carbonated drink in America, cannot be found any more. The story of how it came to be, and flourish is a proud one because Charles Hires had the soul of an advertising man.
