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Aug 11, 2022 · Signs that Serena was going to become a major force in the tennis world were already starting to show even back in 1997, when the 16-year-old inked her first major endorsement deal with Puma.
Dec 6, 2021 · Venus continued her association with Reebok, signing a five-year contract worth $40 million. Serena meanwhile, got her own $40 million five-year deal with Nike.
- Career Prize Money Earnings
- Endorsements
- Other Wealth Contributors
- Future Outlook
Venus Williams first came onto the scene as a professional when she was 14 years old. She played sparingly for the next couple of years, before making an appearance in Grand Slam tournaments in 1997. By the end of the summer, she was able to go all the way to the US Open final, losing to Martina Hingis. She would have to wait until 2000 to win her ...
Venus hasn’t done quite as well as Serena throughout her career with endorsement deals, but that’s no slight at all. She is extremely marketable, and will likely continue to land endorsement deals when she retires from the game.
As an entrepreneur, Venus Williams has taken on a lot of different opportunities here and there. She is the CEO of an interior design firm called V Starr Interiors. Most of her work is local to the South Florida area, but it has continued to have success. Her fashion line talked about above has been around 2007, and she continues to grow it every s...
No one realistically looks at Venus Williams as a legitimate Grand Slam threat on tour any longer. As she approaches 40 years old, most of her play is due to love the game. It’s unclear how long she will continue to play, but she has the right to make her own decisions and not be forced out. When she does finally called it quits, there will be ampl...
For her part, Venus had already signed a $40 million contract with Reebok, which ranks among the highest endorsement fees paid to a female athlete. The Williams sisters haven't been without their detractors. Some have criticized them as arrogant.
Jun 5, 2024 · Despite the strides made in recent years, male athletes continue to command significantly higher endorsement deals. This gender disparity is evident in the comparison of athletes like Serena Williams and Maria Sharapova to male counterparts like Michael Jordan and LeBron James.
Aug 28, 2022 · The end of Serena Williams’s glittering tennis career will have little to no impact on the American’s brand value and her earnings from endorsements could even surge post-retirement, industry experts have told Reuters.
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Apr 3, 2024 · When she turned pro in the '90s, her incredible tennis prowess made her a globally recognizable star, and she seized lucrative, front-facing endorsement deals. When you first enter the limelight, your name and talent can open some doors, but from there, it's up to you to continue breaking the rest down and solidifying your personal brand.