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  1. May 8, 2022 · Streaming platforms have long said they expect growth to come from conquering new geographies. But doing that means breaking into India, home to the world’s second-largest population with 1.4bn ...

  2. Jul 24, 2024 · India’s $6 Billion Streaming Sector Is Having Transformative Impact on Film, TV, Talent and Gender, Says Study (EXCLUSIVE) By. Patrick Frater, Naman Ramachandran. Amazon Prime Video. Indian ...

  3. Feb 12, 2024 · Decoding the OTT growth in India. Let us sail through the OTT landscape in India as the dawn of 2024 colours the skyline, the view of Indian Entertainment redefined and energized by the strong and formidable growth of Over-The-Top OTT platforms. Where the consumer is the king, uncover the best and most popular OTT platforms in India that are changing the way content and entertainment is consumed.

  4. Aug 21, 2024 · Based on a sample size of 12,000 respondents from urban and rural India, the study estimates the current OTT (streaming) audience universe at 547 million users, representing a penetration of 38% ...

  5. Jun 24, 2024 · After a challenging initial period in India, the platform has seen significant growth, with subscribers reportedly increasing from 7-8 million to over 11 million in two years, the executive said.

  6. Feb 2, 2022 · Tapping into a new global market. The biggest change OTT platforms have brought to India is providing viewers with access to content from all over the world, says film exhibitor Akshaye Rathi.

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  8. The American OTT platform’s stock gained about 33 percent, reaching a two-year high in April last year, with the platform seeing a spike in new subscriptions. At present, India is the world’s ...

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