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Text messaging (92%) is one of the most widely used forms of communication in the U.S., second only to phone calls (95%). There are many reasons for this, including text messaging’s speed, convenience and ability to create a written record of all communications for future reference.
- Facebook Messenger
- Google Messages
- Snapchat
- Discord
- Telegram
According to the latest data, Facebook Messenger is the most popular messaging app downloaded on the Google Play Store in the USA. This is no surprise, considering it also ranks among the most used messaging app globally, with an estimated one billion users. In the USA alone, it boasts close to 200 million users. For brands considering leveraging F...
After Facebook Messenger, the second-most used chat app in the USA is Google Messages. Owned by Alphabet, Google Messages has recently surpassed the one billion user mark, a significant achievement the company commemorated by introducing seven innovative features.
Next in line on this ranking of the most popular chat apps in the USA is WhatsApp, another application under Meta's umbrella. As of 2024, WhatsApp boasts 98 million users in the USAalone. On a global scale, this number is significantly higher—there are close to 3 billion WhatsApp users worldwide.
With more than 100 million American Snapchat users, the app ranks fourth on the list of the most popular messaging apps in the USA. Incidentally, it also ranks among the top social media platforms in the USA. This is because aside from texting, the app also allows its users to send and share photos and videos.
Fifth on the list of the most popular messaging apps in the USA is Discord. Even though the California-based company was founded fairly recently (in 2015) in comparison with other top messaging apps like WhatsApp and Facebook Messenger, it was still able to break into the top six.
Rounding out the list is Telegram, the sixth most popular messaging app in the USA. Recent statistics show that the Telegram app was downloaded 7.25 million timesin the USA in the third quarter of 2023 alone, marking a 4.32% annual increase.
- 98% of US adults own a cell phone. It is hardly surprising that in 2022, the vast majority of the US population owns some kind of phone which supports texting.
- 98% of all text messages get opened. Statistics have shown that almost 100% of people open their text messages. That’s mostly because mobile texting uses push notifications as a default setting, making it easier for recipients to see the messages immediately.
- Text messaging is still the most used form of mobile phone messaging. As many as 63% of users worldwide rely on the default texting app on their cell phones.
- 95% of text messages are read and responded to in less than five minutes. We’ve become so attached to our mobile phones that they are always in our hands or very nearby.
- 61% of consumers have been texting significantly more since the pandemic started. The average number of texts per day sent by consumers has started growing rapidly since the pandemic.
- Those between 35 and 44 years send the most texts per day, or around 52. According to texting statistics, the frequency of text messages varies among different age groups.
- The average text message open rate stands at a staggering 99%. Unlike emails, SMS is much more beneficial for companies. Comparing texting vs email statistics, it is evident that customers open almost all SMS, while the average email open rate ranges between 28% and 33%.
- SMS has a 36% click-through rate. Similar to open rates, SMS also has much higher click-through rates. For reference, email marketing generates some 6-7% rates typically.
- Around 2.9 billion people now use Messenger and WhatsApp. (Statista) We’re witnessing a massive consolidation process in the tech sector. More and more services and platforms are coming under one roof.
- 41 million messages are sent out every minute. (Statista) We are living in the era of hyper-communication. Statista’s Mobile messaging apps statistics from 2019 tell us that 41 million messages are sent out every minute.
- By 2020, the average revenue from messaging apps is expected to surpass $15 per user. (The Wall Street Journal) It was announced this year that adds will start appearing in many messaging apps, including WhatsApp.
- Messaging apps have 20% more active monthly users than social networks. (Business Insider) Messaging apps have surpassed social networks in popularity and usage.
Jun 8, 2021 · According to results from Statista's Global Consumer Survey, FaceTime is already among the most popular messaging/video chat services in the United States. Opening the service up to non-Apple...
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Oct 25, 2022 · In the US, Messenger is the most popular messaging app, with 135.9 million users. Businesses and users exchange 20 billion messages on Messenger monthly. 66% of consumers are more confident about making a purchase when a company is active in messaging apps.
