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Oct 24, 2011 · Most would agree these sites do influence consumers' decisions. In the paper Reviews, Reputation, and Revenue: The Case of Yelp.com, Harvard Business School Assistant Professor Michael Luca set to find out exactly by how much, and identify winners and losers in the process.
Discover in-depth analysis of Yelp's pros and cons. Learn how Yelp can impact your business, how to handle negative reviews, and explore alternatives.
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Mar 31, 2024 · The above chart shows the distribution of average U.S. business ratings across all categories on Yelp for businesses with five or more reviews as of December 31, 2023. Yelp only uses recommended reviews to calculate the average rating of a business. Percentages may not add up to 100% due to rounding.
Feb 3, 2024 · For every new star on Yelp, businesses see up to a 9% revenue increase. In the second quarter of 2023, Yelp's net revenue was $337 million, and net income was $15 million. Yelp covers almost 6% of the market share among online review platforms. 52% of all Yelp reviews are 5-star.
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Apr 10, 2024 · How important are Yelp reviews to business? Yelp reviews can have a tremendous impact on businesses – especially in the hospitality, retail, and service industries. On average, each additional one-star Yelp rating causes a 9 percent increase in business revenue.