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1. blog.logomyway.com › goldman-sachs-logoGoldman Sachs logo and their history | LogoMyWay

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   The Goldman Sachs “blue box” logo was designed by Lippincott in 1970. It was intended to create a cohesive and unifying visual identity to help signal the company’s shift from just an investment banking institution to an all-encompassing financial services provider. The Goldman Sachs Logo Evolution

2. logos-world.net › goldman-sachs-logoGoldman Sachs Logo, symbol, meaning, history, PNG, brand

   logos-world.net › goldman-sachs-logo

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   Jun 13, 2024 · Who designed the Goldman Sachs logo? The logo was designed by the global brand consultancy firm Lippincott & Margulies. It features a blue square with the company’s name in lowercase letters using serif typefaces (Univers and Sabon).

   • Founded: 1869
   • Headquarters: New York, U.S.

   • Founder: Marcus Goldman, Samuel Sachs
   • Website: goldmansachs.com

   • The Goldman Sachs market symbol is GS. It is listed under this ticker on the New York Stock Exchange.
   • The founder of the financial group Goldman Sachs is Marcus Goldman, a Jewish banker who lived in Bavaria and worked as a school teacher before emig...
   • In 2019, the bank started using the slogan “You Can Money.” But the most famous advertising motto of the company sounds like this: “Our client’s in...
   • Goldman Sachs is a brand with its marketing strategy and visual identity.

3. Videos

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     7:14

     youtube.com

     Goldman Sachs : a One Firm Culture

     Dec 10, 2014

     2.4K Views

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     23:52

     youtube.com

     Why Goldman Sachs Went From Investing For The Rich To Targeting Everyone

     May 2, 2019

     4.7M Views

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     16:59

     youtube.com

     The Corporate History Of Goldman Sachs

     Oct 7, 2023

     155.1K Views

   View all

4. www.logodesign.org › the-history-of-the-goldmanThe History Of The Goldman Sachs Logo - Logo Design Magazine

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   Today, Goldman Sachs can be quickly recognized by its logo featuring a sky-blue colored square with white flush left serif font letters reading “Goldman Sachs.” While this logo has technically been the same since 2020, it is not that different from the original logo, which was created in 1970.

5. en.wikipedia.org › wiki › Goldman_SachsGoldman Sachs - Wikipedia

   en.wikipedia.org › wiki › Goldman_Sachs

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   The Goldman Sachs Group, Inc. ( / sæks / SAKS) is an American multinational investment bank and financial services company. Founded in 1869, Goldman Sachs is headquartered in Lower Manhattan in New York City, with regional headquarters in many international financial centers. [1]

6. www.youtube.com › watchThe Evolution of Goldman Sachs Logo | LogoJolt # ... - YouTube

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   Discover the fascinating history and evolution of the Goldman Sachs logo. From its humble beginnings in 1869 to the sleek and modern design of today, this vi...

7. www.creativebloq.com › news › goldman-sachs-new-logoGoldman Sachs logo loses its ligature | Creative Bloq

   www.creativebloq.com › news › goldman-sachs-new-logo

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   Mar 12, 2020 · Investment bank Goldman Sachs has quietly replaced its logo, doing away with the most recognisable design touch: the GS ligature. As well as splitting the two capital letters, the new mark replaces the soft, round typeface with a much straighter choice. The kerning has also been slightly reduced.

8. People also ask

   How does Goldman Sachs logo work?

   • Here’s how it works. Has it also lost its flair in the process? Investment bank Goldman Sachs has quietly replaced its logo, doing away with the most recognisable design touch: the GS ligature. As well as splitting the two capital letters, the new mark replaces the soft, round typeface with a much straighter choice.

   Goldman Sachs logo loses its ligature | Creative Bloq

   www.creativebloq.com/news/goldman-sachs-new-logo

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   Why does Goldman Sachs have a blue box logo?

   • The Goldman Sachs “blue box” logo was designed by Lippincott in 1970. It was intended to create a cohesive and unifying visual identity to help signal the company’s shift from just an investment banking institution to an all-encompassing financial services provider.

   Goldman Sachs logo and their history | LogoMyWay

   blog.logomyway.com/goldman-sachs-logo/

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   When was the first Goldman Sachs logo designed?

   • The first Goldman Sachs logo was designed in 1970, just over a century after the investment bank was founded. Also, it hasn’t changed much since its introduction, which is clear evidence of its effectiveness. The first Goldman Sachs logo features one element only—the company’s name “Goldman Sachs” in white inside a sky blue square.

   Goldman Sachs logo and their history | LogoMyWay

   blog.logomyway.com/goldman-sachs-logo/

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   What color is Goldman Sachs logo?

   • Font: There are just two colors in the Goldman Sachs logo: white and sky blue. White represents purity, which shows that the company strives to use legal, honest, and fair means to achieve maximum prosperity. Color: Goldman Sachs came up with their own personalized font befitting their status as a large and reputable financial services provider.

   Goldman Sachs logo and their history | LogoMyWay

   blog.logomyway.com/goldman-sachs-logo/

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9. www.goldmansachs.com › s › designType story Final - Goldman Sachs

   www.goldmansachs.com › s › design

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   When we set out to design a custom typeface for Goldman Sachs, we knew that these three attributes would guide the decisions we made along the way. The font needed to draw from the firm's 150-year heritage while looking ahead to what Goldman Sachs wanted to be in the future.