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Open his own fast-food restaurant
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- A sequel to the 2004 film Super Size Me, it explores ways in which the fast food industry has rebranded itself as healthier since his original film through the process of Spurlock working to open his own fast-food restaurant, thus exposing some of the ways in which rebranding is more perception than reality.
en.wikipedia.org/wiki/Super_Size_Me_2:_Holy_Chicken!
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After consulting with CCD Innovation on a business model, Spurlock discovers that the "Big Chicken" industry has made it hard to purchase live chickens to raise on a chicken farm. He learns that the five major chicken producers are Tyson Foods, Pilgrim's Pride, Sanderson Farms, Koch Foods, and Perdue Farms.
Sep 18, 2019 · Spurlock made it clear his goal was not to put “big chicken out of business.” “You’re never gonna put big chicken out of business just like you never can put McDonald's out of business,” Spurlock said. “But I think the goal of Holy Chicken is how do you start to at least level the playing field? …
Jun 6, 2024 · When the manager abruptly terminates the call, we all know why. By the time he shot the second Super Size Me, Morgan Spurlock had become a household name — even to a loan officer in rural...
- Adam Reiner
May 24, 2024 · Part of the conceit of "Super Size Me" was the immersive approach Spurlock took to prove his point: That fast food is doing more harm to your body than good. But for the sequel, Spurlock decided he had to go even further in an "if you can't beat 'em, join 'em" experiment.
Dec 4, 2019 · In Super Size Me 2: Holy Chicken he investigates the dishonesty behind the massive chicken fast food industry. By becoming a chicken shop owner himself, Spurlock shines a light on the endemic cruelties in mass chicken rearing, the shocking way farmers are treated , and how the fast food industry has employed an enormous bag of tricks to fool ...
Sep 19, 2019 · In Super Size Me 2: Holy Chicken, director Morgan Spurlock is only medium coy in tracing the current fast food trends towards healthy-sounding food back to… himself, and to Super Size...
Sep 23, 2019 · For Super Size Me 2: Holy Chicken!, Spurlock takes on the guise of a chicken grower to illustrate lies that make consumers believe they are eating healthy when they aren’t, and exposes how the...
