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1. yaleidentity.yale.edu › yale-logoYale Logo - Yale Identity

   yaleidentity.yale.edu › yale-logo

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   When used in a Yale publication, the Yale logo does not need to be a prominent display element. It can function at small to moderate sizes to brand a publication as a Yale product. The Yale logo functions best when placed on the back cover of a print document or at the foot of a print or webpage.

2. yaleidentity.yale.edu › yale-logo-and-wordmarksYale Logo and Wordmarks

   yaleidentity.yale.edu › yale-logo-and-wordmarks

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   Core Identity Elements. Yale Logo and Wordmarks. As the chief symbol of Yale’s identity, the Yale logo must be used consistently, properly, and effectively. Yale logo guidelines. Wordmarks. These extensions of the Yale logo help your audience identify the source of the communications in front of them. Wordmark guidelines. Creating Custom Logos.

3. yaleidentity.yale.edu › core-identity-elementsWordmarks - Yale Identity

   yaleidentity.yale.edu › core-identity-elements

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   Yale wordmarks adhere to strict typographic specifications and are derived by extending the Yale logo with the name of a Yale organization: Creation Because specific typefaces, sizing, and spacing are required, all wordmarks must be designed and created either by the Office of the University Printer or Yale Printing & Publishing Services .

4. resources.environment.yale.edu › content › documentsBrand dentiI yt Guidelines - Yale University

   resources.environment.yale.edu › content › documents

   It adheres to strict Yale University typographic specifications — not to be altered — and is derived by extending the Yale logo with the name of our school. Three versions of the logo are available for use on a variety of formats and applications. Whenever possible, the 1-line wordmark is the preferred version to use. If space restrictions

5. medicine.yale.edu › myysm › communicationsBranding & Graphic Design < MyYSM - Yale School of Medicine

   medicine.yale.edu › myysm › communications

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   Yale School of Medicine’s wordmark: This wordmark—the Yale logo, followed by the words SCHOOL OF MEDICINE, typeset as shown—replaces previous iterations of the medical school’s graphic identity and should be used on all print and electronic materials that we create.

6. web.library.yale.edu › typography-and-logosTypography and Logos - Yale University Library

   web.library.yale.edu › typography-and-logos

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   The Yale Logo and the Library wordmark. Please review the printer's office for policy on placing The Yale logo & Wordmarks. In addition, web pages should also include the Yale University Library wordmark, or another graphical header that is approved by Steven Wieda and the Printer's office.

7. People also ask

   Why do you need a Yale logo extension?

   • These extensions of the Yale logo help your audience identify the source of the communications in front of them. In rare cases only, special events, programs, or campaigns may benefit from unique logos developed under the guidance of the Office of the University Printer, who will ensure the logo aligns with Yale’s identity.

   Yale Logo and Wordmarks

   yaleidentity.yale.edu/core-identity-elements/yale-logo-and-wordmarks

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   Should a Yale logo be on every publication?

   • A Yale logo or a Yale wordmark should appear on every Yale publication. Generally speaking, one appearance is sufficient for any one print, web, or moving-image piece; it would be visually redundant to use both an organization’s wordmark and a Yale logo on any given page.

   Wordmarks | Yale Identity

   yaleidentity.yale.edu/core-identity-elements/yale-logo-and-wordmarks/wordmarks

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   What is the Yale logo?

   • The Yale logo embodies Yale’s identity and assures audiences of a publication’s strong connection to the university. The Yale logo features a direct and confident “Yale” set in a modified version of the Yale typeface. It is carefully proportioned to work at small and moderate sizes in all publications—web and print.

   Yale Logo - Yale Identity

   yaleidentity.yale.edu/core-identity-elements/yale-logo-and-wordmarks/yale-logo

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   Can a Yale logo be used as a wordmark?

   • Generally speaking, one appearance is sufficient for any one print, web, or moving-image piece; it would be visually redundant to use both an organization’s wordmark and a Yale logo on any given page. A wordmark may be used as titling, but its primary purpose is to serve as a uniform identifier and logo for a Yale organization.

   Wordmarks | Yale Identity

   yaleidentity.yale.edu/core-identity-elements/yale-logo-and-wordmarks/wordmarks

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8. web.library.yale.edu › book › exportWeb Design Guidelines - Yale University Library

   web.library.yale.edu › book › export

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   The design guidelines for Yale University Library websites are an extension of the general Yale identity. If you have questions about these guidelines, please contact one of the people below: Matt Walker, Digital Experience Design Lead. Tricia Carey, Director of Communications. Typography and Logos. Yale Guidelines and Yale Fonts.