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Mar 6, 2024 · It costs $1.85 million to buy 30-seconds of ad time during the Oscars, which is 73% less than the $7 million it cost to run an ad during the Super Bowl. Advertisement ABC makes at least $120 ...
- Henry Blodget
Mar 9, 2024 · Advertisers shell out $1.85 million for a 30-second ad during the award show. That’s much less than the $7 million CBS charged for the Super Bowl this year, but the Oscars bring in a respectable ...
- Jasmine Li
Feb 29, 2024 · A-list celebrity Oscars outfit costs $10 mil. The average “A-list” actress spends around $10 million on their outfit ensemble. The average attendee spends $1.5 million and first-timers spend ...
- Marina Johnson
- Breaking News Reporter
- What Is An Oscar Campaign?
- Do They Have to Like Me, Really Like Me?
- Whispering Campaigns
- What You Need to Know That You Don't
To win a coveted statue, studios often rely heavily on campaigning, with the purpose being to get your movie seen by as many people as possible through ads, lobbying, parties, screeners and sometimes even, some say, dredging up the competition’s past. These campaigns create a narrative, which is designed to get the right eyes on the film in questio...
While familiarity can tee you up for a win, if somebody’s work is irrefutably strong, it will draw attention. “Popularity is a reflection of getting your movie seen. Nobody heard of anyone who was in 'Slumdog Millionaire' and that was the darling of the year [2009],” Feinberg said. “I think that’s proof that sometimes you don’t have to be widely kn...
From time to time, campaigning can get a little ugly in what's known as a "whispering campaign." This year, one is underway aimed at actor Casey Affleck, who is nominated for his performance in "Manchester by the Sea," Feinberg says. The idea behind a whispering campaign is to circulate rumors to certain people, in this case academy members, to dam...
There is no way to put the academy in a box. With a makeup of more than 6,000 members, you can never say for certain how big an impact campaigning has on the final vote. “Somebody votes for someone because they like them, somebody votes for somebody else because they don’t like them. You don’t get to hear from a large enough sample size to really k...
Mar 10, 2023 · The 2022 Oscars pulled in $139 million through 70 ads, while the red-carpet pre-show captured $15.8 million across 48 commercials, according to Vivvix, a tracker of ad spending. In the previous ...
Feb 5, 2020 · $72,000: This is what it costs to run an ad on page one of The Hollywood Reporter during Oscar season. $24,700: The 16,500-square-foot Oscars red carpet has a high price tag. It takes a crew of 18 ...
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Mar 3, 2024 · A 30-second ad during the Oscars costs 73% less than a Super Bowl ad, coming in at $1.85 million, WalletHub says. How does voting work for the Oscars? It costs about $20,000 to stream one film for voters, while the physical copies of years past would cost more than $1 million per film, according to WalletHub.
