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- Morton, Peter (1948-) Restaurateur Overview Peter Morton along with partner Isaac Tigrett founded the Hard Rock Cafe in London, England in 1971, launching what evolved into one of the world's best-known; highest-grossing; and most influential restaurant creations.
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Isaac Tigrett and Peter Morton were two shaggy-haired Americans who just wanted to find a good American burger while living in London. Their solution? They opened up their own American-style diner in a deserted Rolls Royce dealership. They called it Hard Rock Cafe. Fun fact: Isaac & Peter were only given a 6-month lease.
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Peter Morton and Isaac Tigrett established the first Hard Rock Cafe in London in 1971. Hard Rock International began its global expansion in 1982 when Tigrett and Morton agreed to develop their own Hard Rock Cafes in various parts of the globe. Morton opened Hard Rock Cafes in Los Angeles, San Francisco, Chicago and Houston.
Oct 31, 2012 · Respected Canadian journalist Peter Morton died early Wednesday at his Washington-area home at the age of 58. Morton was a veteran trade, economic and political reporter and columnist. He wrote for major publications during his long career, including the Financial Post in Washington, D.C., and the Calgary Herald.
Hard Rock founders, Isaac Tigrett and Peter Morton, were two young Americans who brought together American food and rock ‘n’ roll in London, heart of the world’s music scene in 1971.
Hard Rock Cafe, Inc. is a chain of theme bar-restaurants, memorabilia shops, casinos and museums founded in 1971 by Isaac Tigrett and Peter Morton in London. In 1979, the cafe began covering its walls with rock and roll memorabilia, a tradition which expanded to others in the chain.
Morton, Peter (1948-) Restaurateur. Overview. Peter Morton along with partner Isaac Tigrett founded the Hard Rock Cafe in London, England in 1971, launching what evolved into one of the world's best-known; highest-grossing; and most influential restaurant creations.
A multifaceted entrepreneur with a rich history of accomplishment as a restaurateur, hotelier, and film producer, Hard Rock Cafe co-founder Peter Morton can trace much of his success to early experiences in the restaurant industry.