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      • The primary, full-color PBS KIDS logo should be used most of the time. Black and white variations of the logo are to be used where color is not available. The logo.zip file contains files that have been optimized for print (CMYK and PMS) and online (RGB and hex values). See our logo guide for more information.
      pbs-kids-brand.pbskids.org/
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  2. pbs-kids-brand.pbskids.orgPBS

    The primary, full-color PBS KIDS logo should be used most of the time. Black and white variations of the logo are to be used where color is not available. The logo .zip file contains files that have been optimized for print (CMYK and PMS) and online (RGB and hex values).

  3. Guidelines for creating and delivering content for PBS Kids, including branding, logo, colors, typeface, and illustration style.

    • (September 6, 1999-October 14, 2014) Visuals: Dash / Boy: On a lime green background, there is a close-up of an eye. The eye blinks. After that, the camera zooms out to reveal a boy (officially named Dash in 2006) wearing a white short-sleeved T-shirt.
    • (September 4, 2000-March 20, 2014) The PBS Kids Ready To Learn screen, used from 2000 to 2005. The Reading Rainbow variant of the PBS Kids Ready To Learn screen.
    • (September 4, 2000-August 31, 2008) Visuals: Dash / Boy: On a green background with spinning circles is Dash at first a caveman with an emotionless face, then he squashes himself to become a scuba diver, after which the background changes to blue and the circles float away.
    • (September 3, 2001-April 1, 2015) Visuals: There is the PBS Kids logo (which has "KIDS" in white below) above in-credit. The text, "THIS PROGRAM [WAS] PARTIALLY FUNDED BY" is seen above the logo.
  4. Can I alter the color or presentation of the logo in the style of the asset I’m creating? No, our logos must be used according to the guidelines and are not open for creative interpretation.

  5. pbs-kids-brand.pbskids.org › downloads › pbs-kidsPBS Kids

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  6. Jun 30, 2022 · The new logo’s colors, including PBSblue and PBS KIDS’ green, combined with the style of the iconography, are also designed to complement the iconic PBS brand.

  7. Jul 1, 2022 · PBS Kids also has the option to combine characters into colorful scenes depicting a wide variety of situations and environments, which goes a long way in keeping the brand fresh and fun.

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