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      • By performing a systematic review and a critical evaluation of the literature that has been published to date, the present paper reveals whether and when visual cues (e.g., colour and shape) affect taste/flavour perception: The reviewed research demonstrates that visual cues can significantly affect taste/flavour perception under certain conditions, but that mixed, limited, and/or null results have also been reported in a number of other studies.
      www.sciencedirect.com/science/article/pii/S0950329323001908
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  2. Oct 1, 2023 · Various food-relevant visual cues, including the colour of food/drinks, of food and beverage packaging, of the glassware/cup, of the plateware, of the cutlery, and of the environment, all appear capable of affecting flavour perception, at least under a subset of conditions (Spence, 2015a).

  3. Several sensory cues affect food intake including appearance, taste, odor, texture, temperature, and flavor. Although taste is an important factor regulating food intake, in most cases, the first sensory contact with food is through the eyes.

    • Devina Wadhera, Elizabeth D. Capaldi-Phillips
    • 2014
  4. Dec 11, 2015 · We consider the role of visual and odour cues in identifying food in the near environment, guiding food choice and memory for eating, and highlight the ways in which tastes and textures influence meal size and the development of satiety after consumption.

    • Keri McCrickerd, Ciaran G. Forde, Ciaran G. Forde
    • 2016
  5. Jan 1, 2014 · Several sensory cues affect food intake including appearance, taste, odor, texture, temperature, and flavor. Although taste is an important factor regulating food intake, in most cases, the first sensory contact with food is through the eyes.

    • Devina Wadhera, Elizabeth D. Capaldi-Phillips
    • 2014
  6. Feb 22, 2021 · Specifically, four experiments examine the effects of sequentially encountered visual and olfactory sensory cues on food taste perception. We theorize and find empirical evidence that an olfactory cue benefits from first encountering a visual cue, but not vice versa.

    • Dipayan Biswas, Lauren I. Labrecque, Donald R. Lehmann
    • 25
    • 2021
    • 22 February 2021
  7. Dec 9, 2020 · In this review, we create a framework for this existing research. Specifically, we discuss research addressing the key sensory drivers of taste perceptions and consumption, including all five senses: vision, olfaction, audition, haptic, and/or taste.

  8. Dec 10, 2020 · This study was designed to assess whether the combined effect of taste-congruent and incongruent extrinsic visual cues presented in virtual reality (VR) influences the perception of sweetness and...

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