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Sep 29, 2022 · Press Releases. Currys Transforms Instore and Online Customer Experience. 29 September 2022. Currys builds on its legacy to give customers the best of both online and stores. Transformation milestone gives shoppers a more personalised and connected service across all channels. New Colleague Hub gives colleagues greater visibility of the ...
- The Human Element
- Building A Long-Term Relationship
- Tracking Performance
- My Take
The technology is an important part of making this work — including Salesforce Commerce Cloud and Service Cloud, plus integration to other systems using MuleSoft — but the human element is just as important. Currys has invested over £25 million ($31m) in staff development and sees expert advice and guidance as an essential part of its proposition. ...
Building the relationship in the right way is important because Currys wants to establish a long-term relationship with customers. As well as selling new product, the business has a huge repairs operation that completes more than 1.9 million repairs over a year. It also offers trade-in and recycling of redundant equipment. Geraghty comments: A join...
Making sure that the customer experience lives up to expectations is also important. Again, this often means joined-up processes that run across both online and in-store. Currys offers a same-day buy online, pick up in store service, with pickup within 30 minutes if the store has the item in stock, or within 24 hours if it needs to come to the stor...
Plenty of ambition there from Currys to keep on improving the customer experience. My memories of shopping at electronics retailers have not always been happy. But what Currys is now attempting shows how much of a difference it can make through thoughtful adoption of modern connected digital technologies. It's intriguing to see how much it is alrea...
- Phil Wainewright
Sep 30, 2022 · Currys boosts in-store and online customer experience. Currys has gone live with a more connected service across all of its channels that, the technology retailer says, will “provide personalised journeys and customer insights on a massive scale”. Over the last 16 months, Currys has embarked on a mission to transform into a “best in class ...
May 13, 2021 · Currys PC World, Carphone Warehouse, Team Knowhow and Dixons Carphone become one brand. Unveiled today, launching October 2021. Currys is a new brand with a familiar name and a bold new look, committed to making it even easier for everyone to enjoy amazing technology. Becoming one brand means customers can turn to Currys for all their tech ...
Oct 9, 2024 · Currys says that two-thirds of its customers prefer to buy technology instore. In its 2022-23 financial year, 45% of sales were online in its UK & Ireland business. Its 727 stores in six countries include more than 300 in the UK.
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Dec 15, 2021 · Currys says most of its customers now use its stores and its website when they buy technology and electronics. Some 60% of its UK customers used both channels to buy in the first half of its financial year – and Currys says that has meant the retailer is never out of stock, that customers can get goods when they want them, with face-to-face advice always available, either online, via its ...
