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Jan 10, 2006 · Metaphor appeared to exert a small effect on perceptions of source dynamism (r = .06), but showed no demonstrable impact on competence (r =−.01) or character (r =−.02).
The effect rose to r = .42 under optimal conditions, when a single, nonextended metaphor was novel, had a familiar target, and was used early in a message. Metaphor appeared to exert a small effect on perceptions of source dynamism, but showed no demonstrable impact on competence or character. Of the six theories considered, the superior ...
- Pradeep Sopory, James Price Dillard
- 2002
May 23, 2023 · Dynamism in metaphor and beyond (Metaphor in language, cognition, and communication) edited by Herbert L. Colston, Teenie Matlock (Editor), and Gerard J. Steen, Amsterdam, The Netherlands, John Benjamins Publishing Company, 2022, 367 pp., $144.58 (hardback), ISBN 9789027211415
Metaphor appeared to exert a small effect on perceptions of source dynamism (r = .06), but showed no demonstrable impact on competence (r =−.01) or character (r =−.02). Of the six theories considered, the superior organization explanation of metaphor’s persuasive impact was most supported by the results. How does metaphor affect the reader?
Jan 10, 2006 · The effect rose to r = .42 under optimal conditions, when a single, nonextended metaphor was novel, had a familiar target, and was used early in a message. Metaphor appeared to exert a small effect on perceptions of source dynamism (r = .06), but showed no demonstrable impact on competence (r =−.01) or character (r =−.02). Of the six ...
- Pradeep Sopory, James Price Dillard
- 2002
Metaphor appeared to exert a small effect on perceptions of source dynamism (r = .06), but sho wed no demonstrable impact on compe- tence (r = -.01) or character (r = -.02).
People also ask
Does metaphor affect dynamism?
Does metaphor influence perceptions of source dynamism?
What is the effect of metaphor?
Does metaphor affect dynamism of terminal credibility?
Does metaphor have persuasive effects?
Does metaphor affect attitude?
The last half century witnessed an upheaval in scientific investigation of human meaning-making and meaning-sharing. Dynamism in Metaphor and Beyond, is offered as a snapshot of the status of this multidisciplinary endeavor—a peak under the umbrella of what Cognitive Linguistics, Psycholinguistics, Figurative Language Studies and related fields have morphed into.
