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Creative, attention-grabbing signage—such as banners, flags, tents, sandwich boards and yard signs—is another must to promote your event and brand, communicate key info and direct crowds. Here are eight tips to keep your next outdoor event on track:
- Post Pre-Event Behind-The-Scenes Posts.
- Retargeting Ads on Social Media.
- Create An Event hashtag.
- Work with Keynote Speakers, Influencers, Other Brands, and Sponsors.
- Run A Social Media Contest.
- Create A Social Media Filter.
- Advertise on Social Media.
- Post on Facebook and Community Groups.
- Host A Social Media Challenge Or Takeover.
Social media is another major way that you can promote your events. One of my favorite event promotion strategies to follow as a consumer is to watch behind-the-scenes posts. I love a good BTS Instagram story or post showing how a company is preparing for an event. Leading up to your event, post about it on social media. Post about the people you h...
We all know that social media is where people spend a lot of their time. If they've come across your company or other event promotion, social media retargeting ads are a great way to stay top of mind. You want people to come across your brand continuously and to remind them about the event. Even if someone thinks an event is a good idea, they might...
While you're promoting your event, a great way to talk to attendees or people who are thinking about registeringis through an event hashtag. This will help you track mentions and stay in the conversation with people who want to attend your event. This could also help get you trending and increase the number of people who are aware of and see your e...
Collaboration is one of the best ways to promote your event. Consider having event sponsors that will want to promote the event for you. You can also have brand partnerships where you work with other companies who will tell their audience about your event. Additionally, promote the heck out of your keynote speakers or any influencers that you're wo...
If you've run social media contests before and have had success, a social media contest or giveaway might be a good way to get the word out about your event. You can host a contest where the winner will get tickets. Maybe they have to like your posts or comment and tag some friends. Either way, social media contests will help you garner awareness.
A fun way to promote your event is to use a social media filter. You can create one especially for your event and showcase it on your social media. If you get other people to use the filter, then you'll be promoting your event to their audiences automatically.
We can't discuss event promotion without talking about social media ads. Again, people spend a lot of time on social media. Running ads with lookalike audiences on Facebook is a great way to advertise to a cold audience.
Social media communities and groups are also fantastic places to promote an event. It could be a Facebook group or a subreddit. Additionally, you'll want to create an event page on social media so that you can share it in different groups or communities.
Social media challenges and takeovers are a fun way to engage your audience. With a social media challenge, your audience can directly engage with your company or brand. If you host a social media takeover with an influencer, again, you can reach their whole audience. Social media posts, challenges, live streams, and takeovers are excellent ways to...
- Start with a clear goal. What do you want to achieve with your outdoor event? Do you want to generate leads, raise brand awareness, or establish customer relationships?
- Choose the right location. The location of your outdoor event is important for both practical and aesthetic reasons. You need to choose a location that is accessible to your target audience and that has the right atmosphere for your event.
- Create a compelling event experience. What will make your outdoor event stand out from the rest? Think about the kind of experience you want attendees to have, and then create a plan to deliver it.
- Market your event effectively. Once you have a great event planned, you need to let people know about it! Use a variety of marketing channels to reach your target audience, including social media, email, and print advertising such as banner stands, promotional flags, and posters.
Jun 7, 2023 · Creative event promotion ideas can make all the difference in driving attendance and ensuring your event's success. In this blog post, we will explore 25 promotional event ideas that will help you captivate your audience, boost ticket sales, and leave a lasting impression on potential attendees.
Welcome to your outdoor event marketing guide with GetFutura. Explore methodologies to advertise your event, leverage event information, straighten up with the rest of your business, and more, to collect and put in place the best strategies for event marketing.
Festivals have become increasingly popular as a fun, typically outdoor event. You can put together and host your very own festival event, or sponsor or participate in a festival in your local area. One iconic festival example is the annual music festival, Coachella. This festival has been running annually for over 20 years, and brings in ...
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Sep 16, 2024 · Not only do you have an opportunity to pitch your event to like-minded individuals regularly, but you’ll also build valuable connections that could support your future events. Consider online groups, too, such as LinkedIn industry groups, for extending your reach and event visibility.
