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Reach the people who want to hear from you. You decide who sees your ad and where. Create the online audience based on the traits of who you want to see your ad, and narrow down your ad’s audience by interests, gender or location and use ad targeting to find the people most likely to take action.
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You decide who sees your ad and where. Create the online...
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- Target your competitors’ fans using Audience Insights. The Audience tab in Meta Business Suite Insights offers a ton of valuable information that can help you understand your Facebook followers.
- Use Custom Audiences for remarketing. Remarketing is a powerful Facebook targeting strategy to connect with potential customers who have already expressed interest in your products.
- Find people similar to your best customers with value-based lookalike audiences. Facebook Lookalike Audiences allow you to build targeted lists of potential customers who share characteristics with all the people who already buy from you.
- Improve targeting with Facebook ad relevance diagnostics. Facebook helps you understand how relevant your ad is to your selected audience based on three ad relevance diagnostics
How to find your target audience on Facebook. Defining your target audience starts with knowing who your ideal customer is. Here’s how to figure that out: 1) Think about their age and gender. Who are the people most likely to use your product? Are they young adults, middle-aged, or older? Are they mostly men, women, or a mix of both?
2 days ago · After setting your target audience, you’ll have a few more steps left: Step 6: Pick your ad format (single image, video, or carousel) and choose the right ad sizes. Step 7: Create your ad content. Step 8: Monitor performance. Step 9: Adjust targeting as needed based on results. 4.
Aug 9, 2024 · Facebook post reach signifies the number of people who viewed a given post in their news feed. Meanwhile, page reach references the number of people who viewed any content during a specified time period. Determining which to focus on will largely depend on your Facebook content strategy.
Jun 24, 2024 · Define your Facebook target audience. One of the major advantages of marketing on Facebook is the ability to target a highly specific slice of those 3 billion monthly users. You can do this by using Facebook’s Audience Insights tool.
Audience targeting helps you show your ads to the people you care about. Learn how to use Facebook's ad targeting options and get your Facebook ads in front of the right people.
