Search results
Omnichannel retailer
- Currys plc is a leading omnichannel retailer of technology products and services, operating through online and 727 stores in 6 countries.
www.currysplc.com/about-us/at-a-glance/
Currys plc is a leading omnichannel retailer of technology products and services, operating through online and 727 stores in 6 countries. We help everyone enjoy amazing technology, however they choose to shop with us. In the UK&I we trade as Currys; in the Nordics under the Elkjøp brand.
- History
After growing the business to also sell toys, radios and...
- Our Market
AI is a rapidly emerging technology and we expect more of...
- Business Model
Our capable and committed colleagues provide expert...
- History
Our capable and committed colleagues provide expert face-to-face advice to help customers make the right choice. Right products: Large and relevant range of products including more sustainable products in every market. Our strong relationships with suppliers are key here.
We collaborate with our manufacturers and suppliers to make sure the products we sell are safe and responsibly sourced. In addition to this, we consider their overall sustainability performance, particularly their energy efficiency and climate change impact.
Established as a bicycle retailer in 1927, Currys expanded the range of goods sold and from the 1960s became a major retailer of household electrical items. In 1984 the company was bought by rival retailer Dixons, and the Currys brand was used for all outlets of the combined
- The Human Element
- Building A Long-Term Relationship
- Tracking Performance
- My Take
The technology is an important part of making this work — including Salesforce Commerce Cloud and Service Cloud, plus integration to other systems using MuleSoft — but the human element is just as important. Currys has invested over £25 million ($31m) in staff development and sees expert advice and guidance as an essential part of its proposition. ...
Building the relationship in the right way is important because Currys wants to establish a long-term relationship with customers. As well as selling new product, the business has a huge repairs operation that completes more than 1.9 million repairs over a year. It also offers trade-in and recycling of redundant equipment. Geraghty comments: A join...
Making sure that the customer experience lives up to expectations is also important. Again, this often means joined-up processes that run across both online and in-store. Currys offers a same-day buy online, pick up in store service, with pickup within 30 minutes if the store has the item in stock, or within 24 hours if it needs to come to the stor...
Plenty of ambition there from Currys to keep on improving the customer experience. My memories of shopping at electronics retailers have not always been happy. But what Currys is now attempting shows how much of a difference it can make through thoughtful adoption of modern connected digital technologies. It's intriguing to see how much it is alrea...
- Phil Wainewright
In November 2023, Currys announced that they would be selling their Greek and Cypriot business, Kotsovolos, and would be leaving the South Eastern European market. Outside the UK and Ireland, the company would do business only in the Nordic countries .
People also ask
When did Currys become a retailer?
Does Currys buy technology instore?
Who is Currys plc?
Is Currys still a company?
How did Currys grow?
Who is Currys & why is it so popular?
Oct 9, 2024 · As Currys introduces it new electric vehicle charging partner, a company profile in the UK 360° report looks at how it grew from a bicycles retailer to selling the latest consumer technology products. Currys was founded in 1884 to bring the technology of the moment – bicycles – to its customers.
