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  1. May 13, 2024 · Step 1: Prepare for Your Live Video. Step 2: Set Up Your Live Stream Settings. Step 3: Add a Title and Choose a Nonprofit Fundraiser (Optional) Step 4: Go Live! Step 5: Interact With Your Audience. Step 6: End Your Live Video. Step 7: Save and Repurpose Your Live Content. Best Practices for Instagram Live.

  2. Oct 27, 2020 · With live-streaming having something of a renaissance in 2020, as people look to replace their lost social interactions as best they can, Instagram has today announced two new options to help users maximize their IG Live streams. First off, Instagram is extending the time limit for its live streams from the current 60 minutes to four hours.

  3. Jul 22, 2024 · Open the Instagram app and tap the plus icon in the bottom center of your home screen. Swipe to the “Live” mode at the bottom of the screen. Customize your settings, such as the title of your live video and audience. Tap the “Start Live Video button to begin your live broadcast.”. You can also schedule a live in advance so people can ...

    • Tip #1: Hype Up Your Instagram Live in Advance
    • Tip #2: Go Live When Your Audience Is Most Active
    • Tip #3: Consider Your Lighting and Location
    • Tip #4: Have A Clear Content Plan
    • Tip #5: Introduce Branded Elements
    • Tip #6: Keep Your Business Goals Front and Center

    Regularly and strategically promoting an upcoming Instagram Live can make all of the difference when it comes to securing those all important views! You can now schedule an Instagram Liveup to 90 days in advance, which is great for building hype and creating more of an "event" out of your upcoming broadcast. By scheduling a Live, you can share remi...

    Going live when your followers are most active is one of the easiest ways to make your Instagram Lives more successful. But how can you predict when your audience will be online ahead of time? The best way to do this is by studying historical data trends to understand when your audience are typically most active on Instagram. Take a look at your In...

    Planning the location and lighting for your Instagram Live can have a huge impact on how professional your broadcast looks. Consider how the backdrop of your Instagram Live supports your brand’s message. For example, a minimal white setting with plants will create a totally different aesthetic to a wall with scrapbook-style photos on it. If your br...

    As with any video content, it’s super important to have a clear vision of what you’re going to cover in your Instagram Live broadcast. Having a clear plan will help prevent any awkward pauses, and will also make sure you’re hitting all the important points for your business agenda. One of the best ways to plan your live stream is to think of it as ...

    One of the main advantages of going live on Instagram is that you’re providing an unedited and direct channel for your audience to engage with your business. However, that doesn’t mean that you can’t introduce some branded elements to make your live broadcast feel more aligned with your brand values. This could be as simple as having cue cards in y...

    There are hundreds of reasons to go live, so nailing down what matters the most can help keep your broadcast focused, effective, and measurable! This could be building hype around the launch of a product, spreading the news about an important company update, getting real-time customer feedback, driving sales for an existing product line, or positio...

    • Content Marketing Specialist
  4. Oct 30, 2023 · 1: Use the ‘practice mode’ to clear your throat before every live broadcast. When you’re in step two of going live on Instagram, you’ll see an “audience option” on the left side of your screen. If you click it, you get two options: public and private. Public is when all of your Instagram followers can see you’re live.

  5. Apr 14, 2023 · 5. Be consistent. Try to go live at the same time each week or month so your followers can expect when to tune in. 6. Keep it short and sweet. People have short attention spans, so aim to keep your Instagram live broadcast video under 30 minutes. 7. Promote your stream.

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  7. Jun 17, 2024 · Click the “+” button at the top right corner of the Instagram app. Select “Live”. You have options on the left to add a title and branded partners, select a nonprofit to donate to during a fundraiser, choose a broadcast audience and even practice a live for yourself only. The final selection is to schedule a live broadcast.