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Almost all Ad Council campaigns are sponsored by a national nonprofit organization or a federal government agency. They provide the funding to underwrite a lot of the hard costs needed to produce and distribute their multi-platform campaign. See our campaign sponsors here.
The Ad Council has created some of the most iconic campaigns in advertising history. Smokey Bear. Friends Don’t Let Friends Drive Drunk. A Mind is a Terrible Thing to Waste. Love Has No Labels.
Alongside ad agency Young & Rubicam, the Ad Council created work that promoted public service in foreign countries while appealing to people across America—by 1965, more than a thousand people were clipping and mailing coupons from the ads every week. The campaign lasted for 30 years.
The Ad Council distributes the advertisements to a network of 33,000 [6] media outlets—including broadcast, print, outdoor (e.g., billboards, bus stops), and Internet—which run the ads in donated time and space. Media outlets donate approximately $1.8 billion to Ad Council campaigns annually. [7]
Sign up to track 29 nationally aired TV ad campaigns for Ad Council. In the past 30 days, Ad Council has had 6 airings and earned an airing rank of #3,222 with an impressive spend ranking of #0 as compared to all other advertisers.
During the past 60 years, the Ad Council has developed hundreds of public service advertising campaigns. The selected campaigns described below are more than memorable — they have made a measurable difference in our society.
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Feb 15, 2012 · They're just a few of the many ads created by the Ad Council, a nonprofit organization that was founded in the 1940s by the leaders of the advertising industry and President Franklin...
