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1. • Approximately 38.6 million U.S. dollars

     • In 2023, gaming company Roblox Corporation spent approximately 38.6 million U.S. dollars on advertising, the company's highest ad spend yet.
     www.statista.com/statistics/1377022/roblox-ad-expense/

     Roblox ad spend 2023 - Statista

2. People also ask

   How does Roblox advertising work?

   • Almost every Roblox advertising product allows you to choose your audience, schedule the duration of your ad, and specify your budget per day. Which advertising product is right for your content depends on the type of content you're advertising and where you want to reach your audience.

   Advertising on Roblox | Documentation - Roblox Creator Hub

   create.roblox.com/docs/production/promotion/advertising-on-roblox

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   What are Roblox-served ads?

   • Roblox-served ads are advertisements you can purchase and serve through Roblox's official advertising products. Almost every Roblox advertising product allows you to choose your audience, schedule the duration of your ad, and specify your budget per day.

   Advertising on Roblox | Documentation - Roblox Creator Hub

   create.roblox.com/docs/production/promotion/advertising-on-roblox

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   How do you advertise on Roblox?

   • Reach an engaged audience by advertising on Roblox. Use Immersive Ads and Sponsored Ads to boost awareness, engagement, and discovery of your brand. Discover ads on Roblox and how they can help brands reach new audiences. Customize your ad format based on achieving your brands marketing goals.

   How to Advertise on Roblox - Roblox for Brands

   brands.roblox.com/resources/how-to-advertise-on-roblox

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   How much money can a Roblox ad spend?

   • Ad spend using debit and credit cards has a daily limit of $300 USD. Roblox advertisers have a payment threshold of $100 USD. Whenever an advertiser account accrues a balance of $100 through advertising on Roblox, their payment method on file is charged.

   Ads Manager | Documentation - Roblox Creator Hub

   create.roblox.com/docs/production/promotion/ads-manager

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   How much Robux should I spend on ads?

   • That ad that gets more CPR means that ad is more appealing to the users. Then you can invest more robux on that ad if ya want. 10 robux on ads will literally do nothing. 10 robux is not enough to compete with devs throwing in thousands. Depending on the game and substantial amount you have you can range it from 10,000-100,000.

   How much should I spend on advertisements for my game? - Roblox

   devforum.roblox.com/t/how-much-should-i-spend-on-advertisements-for-my-game/1247544

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   How does Roblox pay advertisers?

   • Roblox advertisers have a payment threshold of $100 USD. Whenever an advertiser account accrues a balance of $100 through advertising on Roblox, their payment method on file is charged. If the payment threshold is not reached by the end of the month, the remaining outstanding balance is paid instead. For example:

   Ads Manager | Documentation - Roblox Creator Hub

   create.roblox.com/docs/production/promotion/ads-manager

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3. devforum.roblox.com › t › how-much-do-you-generallyHow much do you generally spend on advertising? - Roblox

   devforum.roblox.com › t › how-much-do-you-generally

   • Cached

   Mar 30, 2018 · Do a soft launch first and spend maybe 1-3k robux on your first ad campaign to test the water, see if any bugs arise over the course of the day and see if your players actually like your game and if they are coming back to play it again. You can always spend more money on advertising later on.

   • Ads Manager - Roblox

     A step-by-step guide for how to create and manage Immersive...

   • Advertising on Roblox | Documentation - Roblox Creator Hub

     Almost every Roblox advertising product allows you to choose...

   • Advertising on Roblox

     Roblox-served ads are advertisements you can purchase and...

   • Ads Manager | Documentation - Roblox Creator Hub

     Roblox considers the player and ad information to generate...

   • How to Advertise on Roblox - Roblox for Brands

     How to Advertise on Roblox. Reach an engaged audience by...

   • How much should I spend on advertisements for my game?

     Depending on the game and substantial amount you have you...

4. advertise.roblox.com › landingAds Manager - Roblox

   advertise.roblox.com › landing

   A step-by-step guide for how to create and manage Immersive Ads with Ads Manager. LEARN MORE →. More ways to earn. Developers can place ad units in their experiences and start earning Robux through Immersive Ad payouts. LEARN MORE →. Community and Ad Standards.

5. Videos

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     HOW MUCH DOES IT COST TO ADVERTISE ON ROBLOX??

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     I Spent $1000 Robux on Roblox Ads... (Here's What Happened)

     Jan 31, 2021

     76.5K Views

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     BEST Ways to Advertise your ROBLOX Game

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6. create.roblox.com › advertising-on-robloxAdvertising on Roblox | Documentation - Roblox Creator Hub

   create.roblox.com › advertising-on-roblox

   • Cached

   Almost every Roblox advertising product allows you to choose your audience, schedule the duration of your ad, and specify your budget per day. Which advertising product is right for your content depends on the type of content you're advertising and where you want to reach your audience.

7. en.help.roblox.com › hc › en-usAdvertising on Roblox

   en.help.roblox.com › hc › en-us

   • Cached

   Roblox-served ads are advertisements you can purchase and serve through Roblox's official advertising products. Almost every Roblox advertising product allows you to choose your audience, schedule the duration of your ad, and specify your budget per day.

8. create.roblox.com › docs › productionAds Manager | Documentation - Roblox Creator Hub

   create.roblox.com › docs › production

   • Cached

   Roblox considers the player and ad information to generate an eCPM (effective cost per thousand impressions) value for each ad in the request. All eligible ads participate in a second price auction .

9. brands.roblox.com › resources › how-to-advertise-onHow to Advertise on Roblox - Roblox for Brands

   brands.roblox.com › resources › how-to-advertise-on

   How to Advertise on Roblox. Reach an engaged audience by advertising on Roblox. Use Immersive Ads and Sponsored Ads to boost awareness, engagement, and discovery of your brand. RESOURCE HIGHLIGHTS.

10. devforum.roblox.com › t › how-much-should-i-spend-onHow much should I spend on advertisements for my game?

    devforum.roblox.com › t › how-much-should-i-spend-on

    • Cached

    May 24, 2021 · Depending on the game and substantial amount you have you can range it from 10,000-100,000. What I recommend you doing seeing that you haven’t run advertisements on your game before, start with smaller figures and see how the first advertisement goes and the figures shown on the concurrent amount of people that play your game.