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      • Canadians spend a lot of time watching TV with the average Canadian aged 18 or over spending 20.6 hours watching TV each week. Despite the growth of on-demand streaming services, most of the viewing hours, 17.7 hours in total, are still spent watching live TV. Watching TV is a far more frequent activity than watching content on other media.
      madeinca.ca/television-industry-audience-statistics-canada/
  1. The average weekly time spent watching television in Canada from September 2022 to May 2023 was around 20.6 hours a week among adults aged 18 or above. Those over the age of 55...

  2. Jun 16, 2024 · Time spent watching TV among over 55 in Canada 34.4 hours Detailed statistics

  3. Jan 10, 2024 · Time spent watching linear TV in Canada 2024, by genre. Distribution of time spent watching linear TV in Canada as of May 2024, by genre

    • The Importance of Linear TV
    • Summer 2024 TV Viewing Overview
    • Summer 2024 Station & Program Highlights

    Understanding the significance of linear TV is crucial in today's evolving video landscape. While subscription numbers may suggest a shift towards digital platforms, Numeris’ Cross-Platform Video Audiencedataset (VAM) provides a more comprehensive view of video viewing habits in Canada. The data from May to July 2024 reveals that 68.2% of adult vie...

    This period of analysis included the Stanley Cup Finalsbetween Edmonton Oilers and Florida Panthers where almost 17m Canadians tuned into the final game.
    The Paris Olympics also took place this summer with almost 70% of Canadians tuning into at least a minute of Olympics TV coverage. Our Lens for TV subscribers can find more details of this on the T...
    On average, Canadians watched 14.7 hours of TV per week - a 5% drop compared to last summer. However, Quebec Franco still has the heaviest viewing with Canadians watching on average 20.1 hours per...
    Average viewing hours per week for younger audiences does not show the same overall decline across Total Canada with 18-34s only down 1% year on year and teens aged 12-17 up 5%.
    As with the previous two seasons, TVA Total is the most watched station for Canadians aged 2+ with 5.8% share of viewing across all Canada and 20.8% share in the Quebec Franco market.
    However, Olympics coverage has helped CBC Total share of viewing in Anglo Canada rise from 3.7% last summer to 7.1% this summer.
    As with previous seasons, Sportsnet and TSN remain the top 2 Canadian specialty stations across Total Canada. CTV Drama was in 4th spot compared to 10th during the spring.
    When looking at conventional station shows with 3 or more airings over this period the Stanley Cup Finals took the top spot with an average audience of 1.55m Ind2+ and 93% of the viewing happening...
  4. Jan 30, 2018 · Screen time by activity. Time spent with media varies by age, but there’s one thing that all demos have in common: Time spent with TV leads the way. Find out how TV stacks up in this handy deck. Canadian adults 18+ spend more than 20 hours / week watching television.

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  6. Since its inception in 2004, the CMUST study has tracked reach and time spent (number of minutes) with the Internet and its main content genres by existing and emerging devices, as more Canadians have shifted their news, entertainment, banking and other activities to the digital space.

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