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Website auditing is the process of evaluating a website's performance, security, and overall health. It involves analyzing various factors, such as website speed, accessibility, usability, search engine optimization, and content quality. A website's functionality encompasses everything from its navigation and user interface to its back-end ...
- Assess website performance and page speed. All website audits should begin with a review of your site's page speed scores. Since 2010 Google has prioritized page speed when deciding what to make visible in search.
- Check SEO on-page optimizations. For your website to have a greater chance of being found on search engines, it has to be SEO optimized. An SEO-focused website audit will help identify if your website is visible to search engines and what you can do to improve this.
- Understand content quality and gaps. Ranking well on search is not just about being fully optimized for search engines, it’s also about making sure your site has good quality, relevant content for your users.
- Isolate technical SEO issues. Website audits are important to identify technical-related SEO problems. Some of the most commonly identified SEO roadblocks include 404 errors (page not found) and non-indexed pages.
Jan 19, 2024 · Update your content. Run security updates and scans. Check links for issues. Test your website’s browser compatibility. Review key performance metrics. Renew your domain name and hosting plan. Use the steps above as a starting point to prepare a website maintenance checklist tailored to your goals.
Apr 13, 2022 · You also know trying to check for changes each day can be frustrating and make it seem like you aren't gaining any ground. I recommend conducting SEO audits two to four times per year. If you have ...
- Peter Roesler
- Content. One of the most essential pieces of competitive SEO ranking when it comes to website maintenance is keeping your website’s content updated. Typical content updates might include refreshes of
- Software. To avoid any major issues, which might require an entire website overhaul, software maintenance and updates are critical. This proactive approach helps organizations save money and avoid stress in the long run.
- Security. No one wants their information leaked, especially organizations that store confidential information about their business or clients. In order to prevent a security breach, organizations often
- Data backup and recovery. To avoid losing crucial information—or losing a website altogether—many organizations conduct regular backup and recovery audits to ensure they have a safety net in place.
4 days ago · Too often, professional services websites are built to offer few if any ways to dive deeper and discover new content. Pages lacking these offer elements are dead ends, essentially encouraging visitors to leave your site rather than exploring further.
To learn more about our website maintenance services, contact us online or call us today at 888-601-5359 to speak with a strategist! Check out this website maintenance checklist that includes weekly, monthly, and quarterly tasks you need to do to maintain your website!
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