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  1. Jan 23, 2024 · With subscription growth slowing and churn rising, the 2023 Digital News Report predicts a number of product and pricing innovations this year. Those include: Product changes: Many publishers already offer bundled subscriptions with add-ons for products like recipes or games, and Reuters/Oxford expects that to keep growing.

  2. Jan 10, 2024 · Overview. Top pricing models used by subscription merchants worldwide 2023. Most popular pricing models used by subscription-based merchants worldwide in 2023. Customer churn increase by...

    • The Subscription Economy Is Set to Grow to $1.5 Trillion by 2025
    • Digital Subscription Companies Have A Market Cap of $14 Trillion
    • Subscription Businesses Have Grown 4.6X Faster Than The S&P 500
    • The U.S. Consumes 53% of All Digital Subscriptions
    • The Average Monthly Spend on Subscriptions Is $273
    • 89% of Consumers Underestimate Their Spend on Subscriptions
    • Millennials Lead The Way with 17 Entertainment Subscriptions
    • 98% of Consumers Subscribe to A Streaming Service
    • Streaming Video Is The Most Popular Category For New Subscriptions
    • Ott Subscriptions Are Set to Reach 2 Billion by 2025

    The subscription economy is one of the fastest-growing industries. As of 2020, millions of subscribers supported thousands of companies in building an industry worth $650 billion. Consumers are increasingly moving towards the subscription purchasing model, which has become a prevalent trend. In fact, over the past nine years, the subscription econo...

    A digital subscription is a product or service provided over the Internet. Some of the most common examples are streaming services such as Netflix and educational platforms such as MasterClass. Currently, the total combined market cap of all digital subscription companies stands at $14 trillion. Streaming services are part of the media and communic...

    Subscription businesses have outpaced traditional ones in the race for growth. According to the Zuora Subscription Economy Index, subscription businesses have grown 4.6 times faster over the past decade compared to the S&P 500. Why is this telling? Because the S&P 500 is a stock index of the largest 500 public companies in the United States, many o...

    The United States consumes 53% of all digital subscriptions, which is far beyond any other nation. Despite having comparable populations, Europe’s combined consumers only represent 21% of all digital subscriptions, which is less than half of the United States’ share. Many of the most successful digital subscription companies—including Netflix, Disn...

    The growth of the subscription economy resulted in an increased rate of consumer spending on subscription services. For example, between 2018 and 2021, the average amount a US consumer spent on recurring purchases increased by $430 per year, which is a growth of 15%. Today, the average monthly spend on subscriptions stands at $273, and this figure ...

    The growing number of subscription purchases has led to consumers losing track of their spending. In fact, according to a West Monroe report, an astonishing 89% of consumers underestimate how much they spend on subscription services. In fact, 66% of consumers underestimated their monthly subscription costs by more than $200, while 13% underestimate...

    In a recent study looking at entertainment and media subscriptions, Statista found that the average consumer in the United States had 12 paid subscriptions. When considering the number of subscriptions by age, Millennials lead the way with 17 each, while the demographic with the lowest number of subscriptions was Matures, with just seven each. The ...

    Video streaming subscription services are the most popular subscription model, with 98% of consumers subscribing to at least one service and 75% subscribing to two or more. The most popular streaming services are Netflix, Hulu, and Disney+, each offering shows for different ages and audiences. Other popular categories that consumers subscribe to ar...

    According to Recurly’s State of Subscriptions Report 2023, streaming video is the leading subscription category, with over 56%of new subscriptions starting in this category in the preceding 12 months. The next popular categories for starting new subscriptions are streaming audio (29%) and gaming (22%). This is not surprising, given that entertainme...

    The enormous increase in OTT TV and video subscribers is set to continue, and it’s estimated that the industry will grow to reach 2 billion subscribers by 2025. For example, only at the end of 2023, Netflix, the most popular OTT subscription company, had grown to over 260 million subscribers across 190 countries. Three significant trends will prope...

  3. Jan 27, 2023 · Overall, we expect 2023 to be similar to 2022 in the subscription space, but companies will continue to evolve, cut costs, and pivot to the next new thing to beat the competition. What are your subscription predictions for the new year?

  4. Zuora’s Subscription Economy Index™ (SEI) report analyzes the growth and resilience of recurring revenue-based businesses. Comprised of anonymized, aggregated, system-generated activity on the Zuora Billing service, the SEI measures the change in the volume of business for subscription-based products and services across more than 500 ...

  5. The 2023 Subscription Economy Outlook keynote, including up-to-date subscription company growth vs the S&P 500 and other world indices, as well as region-specific Subscription Economy growth trends around Compound Annual Growth Rate (CAGR), churn and more.

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  7. Oct 30, 2023 · Strategies, trends & predictions for subscription growth from leading brands. Insider Intelligence (Research) US Subscription E-commerce 2023. What Will Succeed in the Era of Subscription Fatigue? In the current era of economic uncertainty, successful subscription models will focus on value and convenience for replenishable household goods.

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