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  1. Nov 8, 2023 · One thing is for certain: Moxy isn't a cookie-cutter hotel brand. Sure, each property's values are the same across the board: playful vibes, efficient rooms and a community-driven atmosphere. But each hotel has something different to offer. Take Hochberg and Lightstone's spin on the brand, for example.

    • Is Moxy a cookie-cutter hotel brand?1
    • Is Moxy a cookie-cutter hotel brand?2
    • Is Moxy a cookie-cutter hotel brand?3
    • Is Moxy a cookie-cutter hotel brand?4
    • Is Moxy a cookie-cutter hotel brand?5
  2. Oct 1, 2024 · As it turns 10, the brand now has over 135 properties open. In Europe alone, it plans to open 17 more hotels by 2025. Moxy’s genesis took years but had an early recipe. Take one part Ikea (the ...

    • Senior Hospitality Editor
  3. Jul 30, 2024 · 27. Moxy Hotels. Founded: 2014. Brand’s best hotel: Moxy NYC East Village in New York. Bottom Line: Moxy Hotels. Moxy Hotels look and feel as if a clueless group of corporate boomers decided to cash in on millennials' money. The brand says it doesn’t take itself too seriously, but it certainly tries way too hard to be cool. Its designs ...

    • Is Moxy a cookie-cutter hotel brand?1
    • Is Moxy a cookie-cutter hotel brand?2
    • Is Moxy a cookie-cutter hotel brand?3
    • Is Moxy a cookie-cutter hotel brand?4
    • Is Moxy a cookie-cutter hotel brand?5
  4. Feb 9, 2018 · There has been and continues to be a cultural shift of today’s consumer that does not want a cookie cutter experience. They want to discover a killer experience at the right price and, on top of that, they want to validate that choice and share their experiences with others. Moxy hotels is an audacious and fresh brand that flips the ...

    • Is Moxy a cookie-cutter hotel brand?1
    • Is Moxy a cookie-cutter hotel brand?2
    • Is Moxy a cookie-cutter hotel brand?3
    • Is Moxy a cookie-cutter hotel brand?4
    • Is Moxy a cookie-cutter hotel brand?5
    • The rooms are small but expertly designed. In keeping with the brand’s goal of offering affordable rooms with plenty of style, smart design is key. Every inch of space is used wisely.
    • The lobby is the place to be. Unlike many budget hotels that have a depressing lobby with few amenities, the Moxy’s is meant to be a place to relax, unwind, and have a cocktail or a bite to eat.
    • Moxy loves social media and millennials, but every age is welcome. Designed with millennial social media-lovers in mind, the Moxy sports a large video wall in the lobby dubbed "The Guestbook.”
    • Your Marriott Rewards are in play here. Good news for loyalty members: The hotel is still a part of the Marriott Rewardsprogram. This means you can book stays using your points -- or earn points while you visit.
  5. Oct 2, 2022 · Moxy Hotels branding. Marriott categorises Moxy hotels as ‘distinctive select’, describing the brand as “With cosy rooms and social spaces, Moxy offers a fun experience at the right price.”. If Marriott’s collaboration with IKEA had you worried about zingy blue and yellow rooms fear not: the brand has focussed on industrial design in ...

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  7. Feb 28, 2018 · With Moxy, this allowed Marriott to tap into this new guest that is less desirous of a cookie cutter experience, and in fact, wants to discover something new, take in the city, the food, the local ...

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