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- Sina Weibo now boasts over 500 million active monthly users, it is known as ‘China’s Twitter’ but is actually a far more effective platform in terms of advertising opportunity for foreign brands than its western counterpart.
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Jun 26, 2023 · Boasting over 580 million monthly active users, Weibo is one of the most popular social media for advertising in China. When considering Paid Advertising in China, companies should have Sina Weibo in their minds.
Jan 6, 2021 · In terms of advertising, is Weibo better than Douyin? First things first, Weibo allows foreign companies to set up and verify accounts and, therefore, advertise on the platform. Douyin still doesn’t.
Aug 31, 2024 · Sina Weibo now boasts over 500 million active monthly users, it is known as ‘China’s Twitter’ but is actually a far more effective platform in terms of advertising opportunity for foreign brands than its western counterpart.
Apr 19, 2023 · Boasting over 573 million active monthly users, Weibo is one of China’s most effective social platforms for advertising. When contemplating Paid Advertising in China, organizations should have Weibo in their mind.
Oct 12, 2023 · Translating to “microblog” in English, Weibo is one of China's most influential social media platforms. Built on user relationships, it's a hub for sharing, discussing, and consuming the latest information and news. For marketers, Weibo presents a landscape rich with advertising opportunities.
Mar 5, 2024 · Weibo marketing unfolds in various innovative campaigns, each designed to catch the eye and engage directly with millions of users. From interactive contests to customized storytelling ads, these strategies are key for brands aiming to make a significant impact on this bustling platform.
Apr 9, 2024 · Weibo's robust marketing tools provide everything you need to create impactful campaigns and unlock the full potential of China's social media giant. By leveraging the right combination of KOL marketing, targeted advertising, and strategic campaigns, you can establish a strong presence on Weibo.