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  1. Think longer term. Galak says the trick for giving a great gift is to think past the fleeting moment of actually handing it over, a concept he and colleagues Julian Givi and Elanor Williams found ...

  2. Dec 22, 2023 · Givi and colleagues reviewed research into all things gift giving in the July Journal of Consumer Psychology. Giving good gifts may not seem like a research-worthy topic. But positive gift ...

  3. Dec 9, 2022 · Gift-giving can also be seen as just one more thing on your to-do list during a very busy time, which can take much of the joy out of the gift-giving experience, Simon-Thomas said. “If you are really stressed that is overwhelming your ability to anticipate or savor the experience, then dopamine and oxytocin aren’t what’s being released in your brain,” she said.

    • Embrace The Sentimental
    • Think Beyond The Moment of Exchange
    • Go All in on Experiences
    • Try Not to Be Selfish
    • Make Things Easier on Yourself
    • Don’T Overdo The Personalization

    A couple years ago, a friend sent me a package on one of my favorite holidays: my birthday. She had stealthily saved a dozen photos from my Instagram account—of me and my dog, and my other dog, and my cat, and my other cat—and had them printed on a big blanket that I still admire every day. I cried. It was one of the most thoughtful gifts I’ve ever...

    Everyone wants a “wow” moment—a stunned, ecstatic friend or family member who can’t believe their good fortune at receiving such a cool gift. As a gift-giver, “I want to see your eyes light up and for you to be delighted,” says Robyn LeBoeuf, a gift-giving researcher and professor of marketing at Washington University in St. Louis. But those moment...

    You’ve heard this debate before: things vs. experiences. It turns out that experiential gifts are better at strengthening relationships than material ones, according to research published in 2016 in the Journal of Consumer Research. “What we found was that people who received experiential gifts felt more connected to the gift giver,” says study co-...

    Givi’s researchhas found that we often refrain from giving people a gift that we already own ourselves, because we don’t want to devalue the uniqueness of our own possessions. “Say I have a special Josh Allen jersey,” he says, referencing the Buffalo Bills quarterback. “Maybe it’s a throwback jersey. Would I want to give an identical version—or eve...

    If you’ve ever gone shopping for a long list of people, perhaps you’ve felt pressure to make each gift unique. That shouldn’t be a concern. LeBoeuf’s researchindicates that in this situation, shoppers focus on differentiating gifts instead of what each person would like the best. As a result, they choose unique gifts over those that would have been...

    Sometimes we’re so eager to prove that we know the person we’re shopping for that we go overboard catering to a specific interest. Let’s say you love cats. “Your friends might start giving you cat things, like cat stationary and cat pens and cat, cat, cat,” you name it, LeBoeuf says. “They’re trying to be really thoughtful and show, ‘Hey, I know wh...

    • 2 min
    • Angela Haupt
    • Giving makes us feel happy. A 2008 study by Harvard Business School professor Michael Norton and colleagues found that giving money to someone else lifted participants’ happiness more that spending it on themselves (despite participants’ prediction that spending on themselves would make them happier).
    • Giving is good for our health. A wide range of research has linked different forms of generosity to better health, even among the sick and elderly. In his book Why Good Things Happen to Good People, Stephen Post, a professor of preventative medicine at Stony Brook University, reports that giving to others has been shown to increase health benefits in people with chronic illness, including HIV and multiple sclerosis.
    • Giving promotes cooperation and social connection. When you give, you’re more likely to get back: Several studies, including work by sociologists Brent Simpson and Robb Willer, have suggested that when you give to others, your generosity is likely to be rewarded by others down the line—sometimes by the person you gave to, sometimes by someone else.
    • Giving evokes gratitude. Whether you’re on the giving or receiving end of a gift, that gift can elicit feelings of gratitude—it can be a way of expressing gratitude or instilling gratitude in the recipient.
  4. Dec 12, 2023 · The act of receiving the gift, in turn, shows a person’s willingness to be honored. This is a way for the receiver to show their own generosity, that they are willing to accept what was offered ...

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  6. Dec 24, 2021 · Key points. There is a good deal of psychology behind the giving of presents, both on special occasions like Christmas, and at other, less-expected times.

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